Sustainable Brands Features CSB Sustainable Share Index™
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![Sustainable Brands Sustainable Share Index™ Cover Photo](/sites/default/files/styles/328w_x_246/public/assets/images/Sustainable%20Brands%20SSI%20Cover%20Photo%202.png?itok=hik6gEIH)
In partnership with IRI, the Center for Sustainable Business released the findings of a new U.S.-based study and established the CSB Sustainable Share Index™, an in-depth analysis of consumer purchases of products that are marketed for their sustainable attributes. Our research finds that sustainability-marketed products are responsible for more than half of the growth in consumer packaged goods since 2013. Learn more about the study here.
Excerpt from Sustainable Brands: "NYU Stern’s findings support a growing tidal wave of research pointing to the business case not only for sustainable products, but for communicating those attributes to consumers."
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Excerpt from Sustainable Brands: "NYU Stern’s findings support a growing tidal wave of research pointing to the business case not only for sustainable products, but for communicating those attributes to consumers."
Read the article