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Stern Corporate Ambassador Reception at Pfizer - Unlocking Organization-Wide Innovation with GenAI: Lessons from NYU Langone

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Date

Location

Pfizer HQ | 66 Hudson Blvd E, New York, NY 10001 | Innovation Square A

Please join your fellow Stern alumni at Pfizer, as well as MBA students who are interested in working in healthcare, for a presentation with Professor Batia Wiesenfeld on the topic of "Unlocking Organization-Wide Innovation with GenAI: Lessons from NYU Langone." A networking reception with appetizers and refreshments will follow the presentation. We hope you can join us for this insightful conversation.

Please note: this event is part of Stern's Corporate Ambassadors program, where we build Stern community at companies with a large or growing alumni presence. It is open to Stern alumni who currently work at Pfizer, and MBA students who are interested in working in healthcare. Appetizers and refreshments will be provided. There is no fee to attend.

Please RSVP to Laura Stern, Director of Alumni Relations, at laura.stern@stern.nyu.edu by Friday, March 28, 2025.

Presentation Details:

Unlocking Organization-Wide Innovation with GenAI: Lessons from NYU Langone

At NYU Langone, GenAI is being used in three powerful ways:

  • Individual employees leverage GenAI as a personal assistant
  • Large numbers of employees use vendors' GenAI-integrated systems
  • Employees in diverse roles partner with the internal AI Center of Excellence to develop and deploy scalable, innovative GenAI applications

While the third approach has brought the most transformation and highest ROI to the hospital system, it is still underutilized in healthcare. This case study explores how NYU Langone has pioneered new approaches such as promptathons, on-demand support, and a hub-and-spoke model to harness GenAI’s full potential and drive organization-wide innovation.

Professor Batia Wiesenfeld, Director of the Business & Society Program and Andre J.L. Koo Professor of Management at NYU Stern, will join Stern alumni at Pfizer, as well as current students who are interested in healthcare, to share insights on how these approaches can inspire and be applied to a wide range of teams and organizations, including Pfizer. Professor Wiesenfeld's presentation will be followed by a networking reception.

Speaker Bio:

Batia Wiesenfeld, Andre J.L. Koo Professor of Management, is also the Director of the Business and Society Program at New York University’s Stern School of Business. She is an expert on the effective management of organizational change across industries and sectors. She studies how technology changes the future of work and organizations, and how to manage employee and stakeholder reactions to layoffs, restructuring, remote work, and stigmatizing crises. Currently, much of her work focuses on how new AI and digital health technologies are changing healthcare work and healthcare organizations, and how these technologies can be used for equity, upskilling, and at scale. Her work is multi-method, incorporating surveys, experiments, archival data analysis, interviews and observation.

A former editor of Organization Science, she serves or served on multiple editorial boards including Administrative Science Quarterly and Organizational Behavior and Human Decision Processes. She is a Fellow of the Academy of Management, served on the Board of Governors of the Academy of Management, and has received several large grants to support her work, including from the National Science Foundation and the National Institutes of Health. Batia received her PhD in Management from Columbia Business School, serves as an executive coach, and consults to senior leaders in a variety of organizations.