Faculty News

Professor Jeffrey Wurgler's research on index funds is referenced

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Excerpt from Kiplinger -- "Indexes are constructed and then left alone for the most part, right? Not really. Even the S&P 500, which is weighted by market value and is not rebalanced, undergoes 20 to 25 changes in an average year as companies are added to and removed from the index, according to a study by Jeffrey Wurgler, a professor at NYU Stern School of Business."
Faculty News

Professor Arun Sundararajan's new book, "The Sharing Economy," is highlighted

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Excerpt from Forbes -- "Sundararajan’s sympathies lie with these legions of new micro-entrepreneurs, trying to build successful new lines of work in the sharing economy. In his book, 'The Sharing Economy,' the NYU professor expresses concern that everything could turn into 'a disparaging race to the bottom that leaves workers around the world working more hours for less money and with minimal job security and benefits.'"
School News

Executive MBA student Manny Moquete is named to the Poets & Quants "Best and Brightest EMBAs of 2016" list

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Excerpt from Poets & Quants -- “Be creative in finding time to do homework and projects while spending time with family and friends, and still delivering at work. It’s surprising how much time you can find when you establish priorities.”
Faculty News

Professor Jonathan Haidt explains how different political views inform how people interpret the shooting in Orlando

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Excerpt from The New York Times -- "'The left is very worried about homophobia but it’s also very worried about Islamophobia, so there is going to be some real cognitive dissonance on the left as people talking about a Muslim killing many gay people,' said Jonathan Haidt, a social psychologist and professor at New York University’s Stern School of Business."
Research Center Events

Executive Education Short Course: Communication Strategies: Developing Leadership Presence

Executive Education Short Course
In this advanced communication program, you will learn key techniques for creating communication strategies that support your personal brand. You will practice developing and delivering well-crafted and concise messages that have clearly defined intents.
Faculty News

Professor Pankaj Ghemawat shares key factors for effective strategies for companies exporting products globally

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Excerpt from the Financial Times -- "Much of the current literature advises first-time exporters to draw up demand-led strategies that will take their products into the largest or fastest growing markets. Measures of foreign market potential in this respect might include per capita income, population or consumption growth. While these are important factors, they can be overstressed, says Pankaj Ghemawat... Instead, a well-conceived export strategy will take the 'closeness' of a potential market into account, defined broadly to encompass cultural and administrative similarity as much as geographical proximity, he says."
School News

Undergraduate student and entrepreneur Daniel Greenberg is featured

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Excerpt from Forbes -- "Daniel Greenberg, a first-year student at New York University and partner of Flatiron Investors, who’s believed to be the 'youngest venture capitalist on the East Coast' created a business competition — Venture Hunt – to help struggling entrepreneurs get funding to build the next Snapchat."
Faculty News

Professor Baruch Lev discusses the need for updated accounting standards, from his forthcoming book, "The End of Accounting"

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Excerpt from Barron's -- "[Lev's] contention is that generally accepted accounting principles, or GAAP, have lost their relevance over the last 40 years. The industrial economy, he says, with its emphasis on physical assets of property, plant and equipment, and inventory levels has been supplanted by a new economy in which intangible assets like research and development, information technology, unique business franchises, and powerful brands rule the roost."
Faculty News

Professor Thomas Philippon's research on the finance industry is highlighted

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Excerpt from The Economist -- "Financial titans might splutter into their champagne at Mr Philippon’s finding, and point to the reduction in trading spreads or even the rise of firms like Vanguard. But it is the cost to the end-user that is the key. Mr Philippon’s data suggest that money saved in one area has been offset by new charges elsewhere."
Faculty News

Professor Alixandra Barasch's co-authored research on the connection between taking photos and enjoying experiences is featured

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Excerpt from Yahoo Tech -- "Watching moments unfold through a viewfinder may seem like a narrow, distracted point of view, but a new study suggests otherwise. People who take photos of their experiences actually enjoy them more, according to a study published by the American Psychological Association."
Business and Policy Leader Events

NYU Stern & Turku School of Economics Team Up to Host Think Tank on Unleashing Creative Talent in Finland

NYU flags outside of the Henry Kaufman Management Center
More than 100 academics, business practitioners and government representatives convened in Helsinki this June to explore where and how to unleash hidden creative talent in Finland. 
Faculty News

Professor Russell Winer explains why many consumers don't like no-tipping policies at restaurants

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Excerpt from Marketplace -- "Russell Winer a professor of marketing at NYU’s Stern School of Business, said diners like to feel like they’re in charge, and taking the tip out of their hands — literally — may not make them feel at ease. 'People like the discretion,' he said. 'They like the separation of the tip from the meal because it gives them the opportunity to reward excellent service and penalize terrible service.'"
Faculty News

Professor Adam Alter explains how certain packaging of cigarettes can deter smoking

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Excerpt from Christian Science Monitor -- "'Australia has been using the same brown packaging for some time, and a review of two dozen studies showed that it deters smoking – and also seems to make the cigarettes taste worse, which was an unexpected side-effect of the repackaging,' Prof. Alter writes. 'A cigarette that comes from an ugly brown box will, similarly, seem less appealing for the same reason. We associate that brown color with so many negative substances and ideas that the cigarette comes to take on those negative associations as well. I certainly think it should be tried in America.'"
Faculty News

Professor Robert Whitelaw discusses the impact of a US interest rate increase on China's markets

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Excerpt from China Radio International -- "The key effect ... of interest rate moves, at least in the short term, are on currency. So we actually saw with Yellen's statement about sort of postponing an increase in interest rates that the dollar was weaker. By reverse, if we actually see that increase in the short term, especially if it's a surprise increase, then there is a danger that that will put pressure on the dollar-yuan exchange rate from a negative standpoint from China's perspective."
Faculty News

Research on savings by Professors Itamar Drechsler, Alexi Savov and Philipp Schnabl is highlighted

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Except from the CFA Institute blog -- "According to new research from the Stern School of Business at New York University, for every 1% increase in interest rates, the rate banks pay on a typical savings deposit rises by just 0.34%. So even a 2% increase in rates would translate into a relatively paltry 0.68% bump in what consumers would receive from the bank. Not exactly a silver bullet for retirement planning."
Faculty News

Professor Richard Sylla's co-authored research on interest rates is mentioned

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Excerpt from The Wall Street Journal -- "Yields on undated British government debt fell below 3% at various points in the mid-18th century, according to Sidney Homer and Richard Sylla’s magisterial study 'A History of Interest Rates.'"
Faculty News

Professor Priya Raghubir discusses branding challenges that banks face after the financial crisis

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Excerpt from the Financial Times -- "NYU’s Prof Raghubir says there are good reasons to cut brand spend when the going gets tough: 'You probably don’t want to be investing too heavily at a time when a greater mention of your brand is only going to backfire and remind people that you exist, when you’re trying to just weather a crisis.'"
Faculty News

Professor Yaacov Trope's co-authored research on loyalty in relationships is cited

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Excerpt from NewKerala.com -- "In a recent set of experiments, psychologists Dr. Shana Cole, Dr. Yaacov Trope and Dr. Emily Balcetis from the New York University found evidence that couples downgrade the appearance of people they perceive as threatening their relationships."
Faculty News

Professor Thomaï Serdari discusses the challenges the diamond industry faces in marketing to younger consumers

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Excerpt from Share Radio Morning Money -- "They have over-mined and overproduced. And basically, they're facing a challenge that a lot of mass market producers are facing, which is an irony, right? Because diamonds are supposed to be part of luxury aspirations in the luxury market. The idea is to create this lifestyle aspiration. However, that doesn't mean that they do justice to their product. If we really want to help the diamond industry survive in the long term, we need to also create again the aspiration for the product itself. But a product that has true value and is really free of conflict diamonds and black diamonds and all these things."
Faculty News

In an op-ed, Professor Michelle Greenwald highlights the brand experiences delivered by Guinness, Van Cleef & Arpels and Samsung

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Excerpt from Forbes -- "As more and more firms see the benefits of doing customer experience well, the practice will become an increasingly important part of brand marketing plans. Limitations in the number of people who physically visit the locations are offset by the extensive good will and social media they can generate."
Faculty News

Professor Steven Blader discusses the adoption of new systems to evaluate employee performance

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Excerpt from MarketWatch -- "There are several reasons why many large companies are reevaluating their performance review systems, said Steven Blader, a professor of management and organizations at New York University’s Stern School of Business. As companies compete for talent, they have to pay attention to what employees want, he said; plus, negative feelings about 'big data' could be part of the reason employees no longer want to be evaluated by a number, but would prefer more specific feedback."
Faculty News

Professor Tülin Erdem comments on Tribune Publishing's name change

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Excerpt from the Financial Times -- "'Brands shouldn’t change their name for the sake of being hip,' said Tülin Erdem, a marketing professor at New York University’s Stern School of Business. She said 'it seems like [Tribune] is acting very quickly without strategic focus to change the name.'"
Research Center Events

Executive Education Short Course: Leadership Training for High Potentials

Executive Education Short Course
This Executive Education Short Course program will introduce you to a variety of analytical frameworks related to leadership and will focus on how to apply those frameworks to analyze and address important leadership challenges. It will also help you to better understand the context within which leaders typically operate, and help make you more conscious of the choices you make as a leader in an organization.
Faculty News

Professor Yakov Amihud discusses his co-authored research on the relationship between corporate boards and stock prices

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Excerpt from Harvard Law blog -- "Against the lively debate on whether a staggered board (SB) of directors hurts or benefits stockholders I present new evidence suggesting that in general, an SB has no significant effect on stock value."
Faculty News

Professor Tom Meyvis examines the military's investment in precision flying teams to attract prospective service members

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Excerpt from the Associated Press -- "'People who are interested in the Air Force are more likely to attend these events and witness these teams and be excited by them,' [Meyvis] said. 'The idea of investing in the future brand of the Air Force or the military, that is a positive investment.'"