Faculty News

Joint research from Professor Adam Alter on the name-pronunciation effect is highlighted in a story exploring how Pete Buttigieg's name may impact his candidacy

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Excerpt from Forbes -- "One of the studies’ psychologists, Adam Alter, explains to Wired, 'When we can process a piece of information more easily, when it's easier to comprehend, we come to like it more.'"
Faculty News

Joint research from Professor Viral Acharya on the 2008 financial crisis is referenced

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Excerpt from The New York Times -- "The economist Viral Acharya and three of his colleagues at the New York University business school saw the first President Bush’s reckless housing plan as the “Rubicon” on the way to the financial crisis that, in the following century, would nearly destroy the world economy under the presidency of Mr. Bush’s even more reckless son."
Faculty News

Professor Thomas Philippon weighs in on how the recent T-Mobile-Sprint merger has impacted AT&T and Verizon’s stock performance

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Excerpt from Axios -- "Economist Thomas Philippon, on Twitter, looked at after-hours price rises in AT&T and Verizon stock to conclude that those companies will be about $11 billion better off as a result of the merger. But those price gains failed to hold when the market opened on Tuesday."
 
Faculty News

Professor and Dean Emeritus Peter Henry illustrates why Jamaica’s recovery could be a source of inspiration for other economically-distressed countries

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Excerpt from Financial Times -- "'This is an extraordinarily positive turn of events, after 40 years of stagnation,' says Peter Henry, dean emeritus and professor of economics and finance at New York University's Stern School of Business, whose parents emigrated from Jamaica decades ago. 'It shows that countries actually have agency. If Jamaica can do this, my goodness, everyone can . . . It’s a hopeful message.'”
Faculty News

Professor Arun Sundararajan notes that Airbnb has faced a harder regulatory and legal path than other tech companies because it straddles both the digital and analog worlds

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Excerpt from Bloomberg -- "Unlike businesses such as Facebook Inc. or Alphabet Inc.’s Google that operate mostly online, Airbnb straddles both the digital and analog worlds, which is why it has faced 'a harder regulatory and legal path than their predecessors,' said Arun Sundararajan, a professor at NYU who has written books on the sharing economy."
 
Faculty News

Professor Tensie Whelan underscores the importance of sustainable business practices across all industries

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Excerpt from The Environmental Magazine -- “'Across industries, companies are beginning to recognize that sustainable business is good business,' says Tensie Whelan, professor at NYU Stern, and her statement is clearly backed by consumer purchasing habits in a variety of industries – everything from tourism to fashion."
Faculty News

Key takeaways from Professor Ingo Walter's recent book, "Bridging the Gaps," are spotlighted

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Excerpt from CIO Magazine -- "Lipshitz and Walter write that, 'The data strongly support the assertion that infrastructure assets generate stable cash flows. With yield (largely contracted) representing a significant portion of total returns, the asset class constitutes a defensive investment.'"
Faculty News

Professor Alixandra Barasch is quoted in a story exploring how advertisers market products to women

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Excerpt from The Washington Post -- "'He knows about chocolate, but it’s clear he knows about other things, too,' says Alixandra Barasch, a professor of marketing for New York University’s Stern School of Business, whom we enlisted to help break down the chef’s appeal."
Faculty News

Professor Scott Galloway's comments calling for the break up of big tech are cited

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Excerpt from InvestorPlace -- "Nonetheless, Shopify benefits from the Amazon backlash. Statements from people like Scott Galloway, claiming Amazon partners with companies like a virus on a host, drive smaller merchants to Shopify. This is despite the fact that more than half of Amazon’s product sales are on behalf of third parties."
Faculty News

In an Q&A interview, Professor David Yermack offers advice for consumers interested in applying for an unsecured credit card

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Excerpt from WalletHub -- "The costs are high because customers with poor credit tend to default at high rates. Lenders need to compensate for this by charging higher fees and interest."
Faculty News

In a live interview, Professor Arun Sundararajan explains why circumstances surrounding WeWork underscores a transparency issue among early-stage IPOs

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Excerpt from CNBC -- "Companies are getting too much capital in before being subjected to the scrutiny of public markets, says Professor Arun Sundararajan from the New York University Stern School of Business."
Faculty News

In an op-ed, Professor Allen Adamson highlights the evolution of how marketers use celebrities in their branding

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Excerpt from Branding Mag -- "The idea of using a celebrity’s status or credibility to help boost awareness or sales of a product has been a marketing strategy since at least the 1700s when Robert Wedgewood asked members of the Royal Family to endorse his family’s elegant Wedgewood tableware."
Faculty News

Professor Anindya Ghose notes that Japanese companies must break out of their comfort zone in order to succeed in global markets

Excerpt from Campaign Asia -- "'To become truly global will require Japanese executives to get out of their comfort zone and think drastically differently about organisation, marketing, and strategy,' said Anindya Ghose, Heinz Riehl Chair Professor of Business at New York University’s Stern School of Business.
School News

The STEM designation of Stern's two-year Full-time MBA program and focused Andre Koo Technology and Entrepreneurship MBA program is highlighted

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Excerpt from BusinessBecause -- "The STEM trend continues as two top US schools, NYU Stern and Michigan Ross, announce STEM designations on their MBA programs. NYU Stern’s full-time MBA joins its Technology and Entrepreneurship MBA as the second STEM program at the school."
 
Faculty News

In an op-ed, Professor Allen Adamson asserts that a large portion of Tesla's success stems from its competitors' lack of significant innovation

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Excerpt from Forbes -- "The headlines about the valuation of Tesla seem to multiply along with the company’s share price. As the electric-car maker’s market value recently topped $100 billion, it’s clear that Elon Musk has driven Tesla into a new zone. But, Tesla’s peak is not necessarily because Wall Street believes Musk is doing everything right."
School News

Professor and EFL Director Deepak Hegde explains why cultivating a positive culture is one of the most important priorities startups need to consider when scaling up; Endless Frontier Labs is mentioned

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Excerpt from Business Insider -- "Formalizing those systems and processes is hard, but professor Deepak Hegde says getting your company’s culture right is one of the most important things startups need to watch out for when scaling up their teams. Hegde researches management and organizations at New York University, and also directs Endless Frontier Labs, which helps technology and science startups scale. 'As a founder, you are so used to doing everything yourself,' Hegde told Business Insider. 'Your startup becomes your baby.'”
Faculty News

Professor Lawrence White asserts that companies will divert their business out of New York following the Trump Administration's move to prohibit NY residents from renewing their access to Global Entry and other Trusted Traveler Programs

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Excerpt from Fortune -- "Companies will soon begin to divert their business out of New York and to other states’ points of entry, agrees Lawrence J. White, a professor at New York University’s Stern School of Business. 'There are alternatives, like Vermont,' he says. 'Certainly the trucking companies will become quickly aware if they aren’t already, and so they’ll divert to another state. They will explore alternatives.'"
Faculty News

Professor Vasant Dhar discusses the current regulatory environment surrounding technology companies, noting how California’s consumer protection law is a step in the right direction

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Excerpt from InvestorPlace -- "'The unbridled profit maximizing ‘objective functions’ that are applied at scale will continue to abuse data to the extent they can get away with it. The communications act of 1996 protects them. This should change. California’s consumer protection law is a step in the right direction in that it puts businesses on notice for violations, namely, if the data are used for purposes other than those stated by the data collector. But enforcement will not be easy.'”
 
School News

Graduate student Elizabeth John (MBA '21) discusses key sustainability issues ahead of the 2020 ClimateCAP conference, noting Stern's Center for Sustainable Business' continued commitment and growing presence in the sector

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Excerpt from Poets & Quants -- "Anecdotally, I’ve sensed a lot of interest even from folks who are not necessarily recruiting for sustainability or environmentally focused positions. I think people realize this is something that touches every part of business. So I would say there is a wide interest and whenever I talk about what I’m looking into, other people seem very interested. I don’t know how that compares to maybe several years ago. I know the (Stern) Center for Sustainable Business is becoming even more present and important and getting a lot of features. So I imagine that’s becoming more and more of a driver for students at other schools too."
Faculty News

Professor Jonathan Haidt explains why he believes social media is a contributor to the recent rise in teen mental health problems

Excerpt from Nature -- "A sudden increase in the rates of depression, anxiety and self-harm was seen in adolescents — particularly girls — in the United States and the United Kingdom around 2012 or 2013 (see go.nature.com/2up38hw). Only one suspect was in the right place at the right time to account for this sudden change: social media."
Faculty News

Professor Aswath Damodaran's valuation model is referenced in a story about Tesla's rising share price

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Excerpt from Bloomberg -- "Using a valuation model created by Aswath Damodaran, a professor at New York University’s Stern School of Business, there’s a way to reach $1,000 per share -- though it would require sales at the electric car-maker to jump 10-fold from 2019’s full year figures."
Faculty News

Professor Paul Wachtel is quoted in a story exploring the shifting relationships between politicians and central bankers

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Excerpt from World Finance -- “'Trump has no intellectual or personal issues with Powell – he just finds him to be a convenient target,' said Professor Paul Wachtel, an expert on central banking who teaches at the New York University Stern School of Business."
Faculty News

Professor Anindya Ghose's comments on advanced artificial intelligence (AI) are referenced

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Excerpt from AdExchanger -- "It also ignores a fundamental truth: We are entering a new battleground. At AdExchanger’s Industry Preview last week, speaker and NYU Stern School of Business professor Anindya Ghose said in his presentation on advanced AI that 'past winners acted on the known needs of their existing customers, while future winners will identify the unknown needs of their potential customers.'”
School News

Stern's "Pick Six" essay is highlighted in a story examining the changing trends in MBA Admissions over the last decade

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Excerpt from Forbes -- "Likewise, MBA applications are encouraging more creativity – from NYU Stern’s 'pick six pictures' to MIT’s one-minute video introduction. Admissions teams recognize that there are many ways to share your value proposition, and they want candidates to get to the point and convey something that’s personal, authentic and powerful."
School News

"NYU Stern’s Undergraduate College is spotlighted for its relevance and global mindset in a P&Q feature story on ""10 Undergraduate Business Schools to Watch""; Vice Dean Robert Whitelaw highlights key differentiators including the breadth and flexibility

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Excerpt from Poets & Quants -- "NYU Stern is investing heavily in areas like sustainability. The goal: staying 'relevant' in a rapidly-evolving global business environment that requires resourcefulness as much as digital acumen."