Experience Stern | News & Events

Excerpt from Luxury Daily -- "'Heritage Italian brands Lamborghini and d’Avenza share a past that has remained exclusive to a select clientele,' said Thomaï Serdari, Ph.D., founder of PIQLuxury and adjunct professor of luxury marketing at New York University, New York. 'Recently however, both brands have made a definite turn towards a wider market where they can promote products that are destined for a particular type of clientele, most probably of foreign origins.'"

Excerpt from Bloomberg -- "'Maintaining a growth rate of 7 percent for the next few years is not possible,' Nouriel Roubini, an economist who teaches at New York University’s Stern School of Business, said at the China Development Forum on Saturday. 'The only way you could do so is by increasing further the amount of credit relative to GDP and that increase of leverage eventually is going to lead to massive losses.'"

Excerpt from The News Journal -- "'DuPont has been doing the same things for many years,' said April Klein, an accounting professor at New York University's Stern School of Business. 'There has to be feeling that the company is resting on its laurels and maybe it's time to shake things up. It's not clear where DuPont's growth opportunities are anymore and its not illogical for someone to come and try to shake up how the company is being run.'"

Excerpt from TIME -- "Globalization isn’t going away—in fact, it will continue apace. But the U.S.-led world order is deteriorating. An inconsistent, war-weary United States is no longer willing and able to provide global leadership—and no other country is stepping up to take its place: the rest of the West is distracted with problems at home, and allies are looking to hedge their bets."

Excerpt from Quartz -- "It is what’s called 'transactional utility' says Dr. Tom Meyvis, a professor of marketing at NYU’s Stern School of Business and an expert in consumer psychology. 'You see this a lot with clothing,' he tells Quartz. 'Part of the joy you get from shopping is not just that you bought something that you really like and you’re going to use, but also that you got a good deal.'"

Excerpt from MOGUL -- "Gain knowledge, build your network, and open doors to new opportunities. These are three key benefits of earning your MBA."

Excerpt from CNBC -- "Bremmer laid out the two troubling scenarios in a 'Squawk Box' interview. 'You get this deal done, and the Iranians will still have breakout nuclear capabilities of 12 months, maybe 15 [months].' Should Tehran decide to break the deal a few years down the line, the international community would be hard-pressed to restart sanctions, he argued."

Excerpt from Forbes -- "Though many of us know this, the paper makes clear that most people do not like others who are open about their status-craving. 'We don’t admit to ourselves that other people don’t like it when we strive for status,' [Pettit] says. In other words, if you’re blatant about your status-seeking, you’ll undermine your goal."

Excerpt from Forbes -- "More and more, companies are making vending machines an important part of their product distribution strategies. Vending machines enable products to sell in more locations at a lower cost than in traditional retail shops since the real estate expense is usually lower, and other than restocking the machines, labor costs are non-existent. In most cases, there’s no competitive clutter around the machines and the products are the only ones in their category at that spot."

Excerpt from Financial Times -- "Our bottom line is fairly simple. We doubt that the lower bound on nominal interest rates is much below zero over any extended period of time. Trying to keep nominal rates below the cost of currency storage and movement would convert bankers back into goldsmiths, tightening rather than loosening monetary conditions."

Excerpt from The New York Times -- "Still, the noted valuation expert Aswath Damodaran asserts that much good could come from share buybacks and that banning or regulating buybacks falls “squarely in the feel-good but do-bad economic policy realm.'"

Excerpt from Bloomberg -- "In many cases, the value we're seeing created from these spinoffs is legitimately real. These companies are actually able to be more efficient, more effective, and better competitors by being more focused. The managers can pay attention to a smaller collection of assets..."

Excerpt from WIRED -- "'Uber’s culture is more command and control than community-building,' Sundararajan says. 'Uber drivers could say this isn’t good, let’s take it up with the company instead of going to court. But maybe they feel they can’t take issues to the company.'"

Excerpt from Entrepreneur -- "NYU business professor and sharing economy researcher Arun Sundararajan says moves like this make sense for companies at the critical early-stage of building brand perception. 'It recognizes that these platforms are being built on the shoulders of providers. These platforms have to work extra hard to take care of providers and keep them close.'"

Excerpt from The Washington Post -- "David Yermack, a professor at New York University who has studied the location of shareholder meetings, says there's another reason that in-person annual meetings won't disappear too soon — long-standing rituals are hard to change without prompting doubts about the motives. 'This is a 400-year-old corporate norm, where once a year you have to face the owners of the company and answer for what you’ve done.'"

Excerpt from The Star Online -- "'The goal was to write a book that both the left and the right could read and not feel alienated by,' explains Haidt. 'I think for a lot of our modern problems, you really can’t solve it from within one framework.'"

Excerpt from Fast CoExist -- "More broadly, the research shows how encouraging sharing in cities might lead to 'inclusive' growth, not just privilege higher-income groups. 'Cities can view nurturing peer-to-peer platforms with being consistent with inclusive growth,' Sundararajan says in an interview. 'It's not about supporting the tech sector. It's going to improve your economy in a way that benefits below-median consumers most.'"

Excerpt from Women's Wear Daily -- "'Instagram is top of the funnel, brand-based marketing, and it’s very hard to establish direct attributes and that’s across all mediums. Whether it’s print or marketing, the ROI here [on Instagram] is largely secondary,' he said. Galloway added that since Instagram has an organic reach of 100 percent, it’s hard to over-invest on the platform right now."

Excerpt from The New York Times -- "'It’s brain-dead to start making comments like this on behalf of a brand,' said Scott Galloway, a clinical professor of marketing at New York University’s Stern School of Business. 'This isn’t shooting yourself in the foot, this is taking a machine gun and spraying bullets all over your feet.'"

Excerpt from USA Today -- "'The business says: Try this, it's a great product, it's free,' Galloway says. 'They make it as easy as possible for people to use the product, love it and hopefully can't go without it. Sampling or free has only grown in importance of marketing lexicon.'"

Excerpt from EconTalk -- "Well, we do know for sure that there's a huge excess demand for urban life. People will take huge risks, take on huge costs, to get to cities. They'll live in very difficult circumstances, often illegal, informal circumstances, crime-ridden circumstances, to get the benefits that cities offer. We know that there's a big demand there. And the challenge is how to... have a supply response that could meet that demand."

Excerpt from Financial Times -- "Anindya Ghose, professor of IT and marketing at New York University’s Stern School, says: 'When Apple makes such a big splash, whether it sells or not, it creates an awareness about a gadget of this kind.'"

Excerpt from The Washington Post -- "This picture of who's doing the sharing in the sharing economy today makes this argument from NYU's Samuel Fraiberger and Arun Sundararajan provocative: In the long run, they argue in a new paper, the people who stand to benefit the most from new peer-to-peer rental marketplaces for everything from cars to gadgets are low-income consumers."

Excerpt from TIME -- "While many of China’s wealthiest may have left the country, there are plenty who still fill the highest ranks of government. More than one in seven of the 1,271 richest Chinese are serving in Parliament or its advisory body. These 203 delegates are collectively worth over $460 billion."

Excerpt from The Economist -- "...the paper shows that the benefits of scale are not shared equally among all workers. Using data on wages at British firms, they divide workers into nine groups according to how skilled they are. Over time, they find that the proportional difference in wages between the groups grows as firms get bigger. This trend is driven entirely by a rising gap between wages at the top compared with the middle and bottom of the distribution. As the authors note, this is very similar to the trend in income inequality in America and Britain as a whole since the 1990s, when pay for low and median earners began to stagnate."