Faculty News

In a Q&A interview, Professor Russell Winer discusses tips and common mistakes among marketers in higher education

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Excerpt from EvoLLLution -- "For a major purchase involving what we call extensive problem solving, consumers will use a large number of sources of information including online Google-type search, online reviews, word-of-mouth from friends/family, actual product trial (if possible), websites, and marketing sources such as advertising."
Faculty News

Professor Allen Adamson emphasizes the need for innovation in the film industry

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Excerpt from Observer -- "'The movie theater industry needs to make it worthwhile for you to break the gravitational pull of your couch,' said Allen Adamson, an adjunct associate professor at New York University’s Stern School of Business and the author of Shift Ahead, which explores how brands stay relevant in today’s fast-changing world."
Faculty News

Professor Haran Segram shares his outlook on Pinterest in light of the company's IPO

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Excerpt from Reuters -- "Pinterest was showing a clear path to profitability but was overvalued, said Haran Segram, a professor of finance at New York University’s Stern School of Business."
School News

In a co-authored op-ed, Senior Research Scholar Rodrigo Zeidan argues that a bill proposing a change to Brazil's Forestry Code is a threat to biodiversity

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Excerpt from Nature Sustainability -- "Very few illiberal policies are as short-sighted as the proposed abolishing of Legal Reserves. In a way, Brazil used to be a global leader on climate change, and it is now a threat. The environmental minister has stated that in the climate change fight, Brazil owes nothing. Such rhetoric is scientific denial at its best, potentially leading to devastating effects on biodiversity and world’s climate."
School News

In a feature article on Pinterest's IPO, the venture’s start at Stern in what is now the W. R. Berkley Innovation Labs' $300K Entrepreneurs Challenge is highlighted

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Excerpt from The Wall Street Journal -- "Rick Heitzmann, founder and managing director at FirstMark Capital, first met the company’s founding team when he served as a judge at a business plan competition at New York University’s Stern School of Business in 2009. Pinterest’s chief executive and co-founder, Ben Silbermann, and other executives pitched an early iteration of the business explaining that they could create the equivalent of an online bulletin board."
Faculty News

Professor Lawrence White analyzes the impact of changes to the tax code on corporate tax revenue

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Excerpt from InsideSources-- "'We shouldn’t be surprised that tax revenues from corporate taxes go down after there is a tax cut,' he told InsideSources. 'I think [the GOP law] did open a few more loopholes, but I don’t think that’s what’s going on in this list. I think it’s primarily companies taking advantage of existing loopholes and some of which I would argue are not even loopholes.'"
Faculty News

Drawing from his research, Professor Adam Alter shares insights on the impact of diminutive nicknames

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Excerpt from The New York Times -- ​"Whatever permutation the diminutive takes, Dr. Alter said, names matter. 'Assigning someone a name that means small will subtly or heavy-handedly convey that the person, at least metaphorically and in certain respects, is small,' he said."
School News

In a co-authored op-ed, Research Scholar Brandon Fuller examines the Yes in My Backyard (YIMBY) movement, favoring expansion of affordable housing, among Republicans

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Excerpt from City Journal -- "From a moderate Republican mayor in Southern California to a conservative Republican state senator in Utah, some in the GOP are taking up the YIMBY charge. It’s a start, suggesting that Republicans have at least begun to engage seriously on issues facing urban and suburban communities. These and similar efforts could end up building more than just houses—they might also lay the groundwork for an urban Republican resurgence."
School News

The 2019 Ashok C. Sani Distinguished Scholar-In-Residence Lecture, hosted by Stern's Business & Society program and delivered by filmmaker M. Night Shyamalan, is featured

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Excerpt from IndieWire -- "Regardless of Shyamalan’s current struggles with critics, he remains a singular voice in American cinema — and, as an NYU film school graduate, an inspiration to many students there. That was evident during the Q&A session following his lecture, when he dispensed advice to several film production students who cited him as among their favorite directors."
School News

Stern's 2019 Graduate Convocation keynote speaker, Janet Foutty, chair and CEO of Deloitte Consulting LLP and chair-elect of Deloitte LLP, is spotlighted in a roundup of top b-school commencement speakers

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Excerpt from Poets & Quants -- "Graduation Date: May 24, 2019, Graduation Speaker: Janet Foutty, Chair and CEO of Deloitte Consulting"
Faculty News

Professor Arun Sundararajan is interviewed for a story on the growth of the sharing economy

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Excerpt from Exame -- (translated from Portuguese using Google Translate) "'On the one hand, governments should not inhibit platforms that empower people. On the other hand, platforms like Uber and Lyft do not allow their drivers to set prices or make marketing decisions. It is in that area that governments should act to prevent an increase in inequality,' says Sundararajan."
Faculty News

Professor Anindya Ghose examines how the TikTok app's ban in India will impact its growth trajectory

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Excerpt from Quartz -- "'If any action is taken it would be a major blow to TikTok’s growth because of the 188 million new users that it gained last quarter, the largest growth came from India, which had 88.6 million new users,' said Anindya Ghose, the Heinz Riehl professor of business at New York University’s Stern School."
Faculty News

Professor Roy Smith explains why he believes that sponsors of IPOs on China's forthcoming tech-focused exchange will be required to invest in the ventures

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Excerpt from Bloomberg -- "'The idea is to make sponsors/underwriters more conservative in promoting IPOs that seem hot, with "skin in the game,"'" he said by email. 'Chinese sponsors may be willing to take on this risk for various local reasons. Foreign banks, maybe not.'"
Faculty News

Research by Professor Jeanne Calderon and Scholar-in-Residence Gary Friedland on the EB-5 Immigrant Investor Program is cited in an article on Hudson Yards

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Excerpt from The New York Times -- "The Century Plaza Hotel in Los Angeles, the Resorts World Las Vegas and the Wharf in Washington are among the many projects that have raked in hundreds of millions in cash-for-visas financing. ... According to New York University’s Stern Center for Real Estate Finance Research, no proposal for a fix in Congress has reached a vote in committee."
Faculty News

In a live interview, Professor Charles Schreger explains the longstanding conflict between writers and their agents

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Excerpt from Bloomberg -- "The Writers Guild has a simple point of view, and the Writers Guild says that there's one legitimate way for a writer to be paid—for an agent to be paid—and that would be [that] he'd be paid by the client. They think that there's something unethical and perhaps illegal about being paid—about the agent being paid—from the production activity. So that's where it really begins."
School News

Senior Research Scholar Alain Bertaud's book, "Order Without Design," is cited

Excerpt from Hindustan Times -- "In his book, Order Without Design, Alain Bertaud also notes that worker productivity starts to wane beyond 20 minutes of travel time to workplaces and disappears beyond 60 minutes of it."
Business and Policy Leader Events

2019 Ashok C. Sani Distinguished Scholar-In-Residence Lecture Featuring M. Night Shyamalan

M. Night Shyamalan
On Tuesday, April 16, NYU Stern’s Business and Society Program (BSP) hosted the 2019 Ashok C. Sani Distinguished Scholar-In-Residence Lecture, delivered by filmmaker M. Night Shyamalan (TSOA '92). A packed audience of NYU students, alumni and guests from the family of alumnus Ashok C. Sani (BS ’74) gathered at NYU’s Skirball Center for the Performing Arts for the talk entitled, “The Struggle to Find Your Voice.”
Faculty News

In an interview, Professor Jamyn Edis provides his outlook on Disney's new streaming service, Disney+

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Excerpt from Knowledge@Wharton -- "I've got to say that I have not been bullish on most of the companies that are going with their direct to consumer plays in the last few years, but I think that if there's one company that can pull it off it's Disney. And I think that that really boils down to one word and that word is content... There's no other company with that breadth and depth of assets."
Faculty News

Professor Thomas Philippon describes his research on the US economy and his forthcoming book, "The Great Reversal"

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Excerpt from Le Monde -- (translated from French using Google Translate) "The French economist explains, in a book to be published in September in the United States, The Great Reversal, 'how America abandoned the free markets' and cartelized its economy."
Faculty News

Professor Aswath Damodaran shares his outlook on Uber's valuation

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Excerpt from CNBC -- "'The market is a pricing game and not a value game,' Damodaran told CNBC in a phone interview. 'When you have young companies like these it’s all mood and momentum driving prices.'"
Research Center Events

AI in Business: Machine Learning, Ethics, and Fairness

NYU flags outside of the Henry Kaufman Management Center
On Monday, April 15, NYU Stern's Fubon Center for Technology, Business and Innovation will host a talk on “Machine Learning, Ethics, and Fairness” by Dr. Solon Barocas.  A fireside chat featuring Dr. Barocas in conversation with NYU Stern Professor Foster Provost, the Director of the Fubon Data Analytics and AI Initiative, will follow.
Faculty News

Professor Scott Galloway is quoted in an article on Amazon and regulation

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Excerpt from CNBC -- "'I believe Amazon has made the connection between likability and immunity from regulation,' said NYU business professor Scott Galloway, author of 'The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google.'"
Faculty News

Professor Aswath Damodaran shares his outlook on Snap's business strategy

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Excerpt from Financial Times -- "'Facebook has taken so much oxygen that everyone else is having trouble breathing,' says Aswath Damodaran, finance professor at New York University. 'Snapchat is still attuned to a certain young demographic — it was the first video social media company. But it now needs to . . . find its niche and survive.'"
Faculty News

Professor Lawrence White discusses UBS' declining presence in the United States

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Excerpt from Stamford Advocate-- "'What we’re seeing in Connecticut is the continued process of UBS pulling back on its ambitions of having a large footprint in the United States,' said Lawrence J. White, a professor of economics at New York University. 'I think they’re going to continue to want to have a presence in the U.S.; for a large international bank, they can’t not be in the United States.'"
Faculty News

In a live interview following the Dubrovnik Summit, Professor Nicholas Economides discusses China's relations with Europe

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Excerpt from CGTN -- "I think the partnership is significant more from the point of view of investment, and especially for Greece it's especially important from the point of view of investment. Because of the economic crisis, Greece needs, relatively quickly, within the next year, another $100 billion or Euros of investment. So, to the extent that China can offer that, Greece would be very grateful."