Faculty News

Professor Adam Alter's book, "Irresistible," is referenced in a feature story on the benefits of using an old-fashioned alarm clock

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Excerpt from the Financial Times -- "As marketing and psychology professor Adam Alter argues in Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked, the tech companies use an army of thousands to design the “sticky” features on a phone. To attempt to fight that army alone is a fool’s errand."
Faculty News

Professor Kristen Sosulski provides advice on how to make data accessible, from her book, "Data Visualization Made Simple"

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Excerpt from Communications. Transformed. -- (1:38) "I define data visualization as a process of creating data graphics with a message. So if you think about it, you start with the real world and you have data that represents some real world phenomena and you take that data and you encode it into shapes and colors to reveal patterns, trends, and insights."
Faculty News

Professor Jonathan Haidt's moral foundations theory is referenced

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Excerpt from The New York Times -- "And so in an effort to understand my fellow Brazilians, I’ve turned to the work of the psychologist Jonathan Haidt, whose moral foundations theory makes an impressive attempt to connect people with differing political views."
Faculty News

Professor David Yermack weighs in on Netflix's funding strategies to finance new content creation

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Excerpt from Marketplace -- "Last week, the company announced it added almost 7 million new subscribers worldwide in the third quarter. David Yermack at NYU’s Stern School of Business said as long as that’s the case, investors will be eager to lend to Netflix. 'It’s just like a person with a high income personally could afford a big car loan or a big mortgage,' he said. 'It’s really the same logic for a company.'"
Faculty News

Professor Priya Raghubir shares the biggest mistake she believes consumers make when using rewards credit cards

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Excerpt from WalletHub -- "I believe that rewards are treated very differently than cash. If you converted rewards points into their cash equivalent (e.g., though gift cards), then those gift cards would be spent differently than if you purchased through rewards. The commonest mental error is to not think of rewards points as just another form of currency that can be used for transactions -- leading to their either being hoarded, or spent on products that are inessential."
Faculty News

Professor Joshua Ronen is quoted in a story on the conflict of interest between auditors and corporate clients

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Excerpt from The Globe and Mail -- “Those corporations with higher coverage and lower premiums would distinguish themselves in the eyes of investors,” he says, and insurance carriers would welcome the new business. But they would need to properly gauge their risk - which is where the auditors come in."
Faculty News

Professor Brad Hintz comments on Peter Kraus' tenure at AllianceBernstein

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Excerpt from Crain's New York Business -- "'He saved the firm,' said Brad Hintz, a former Bernstein executive who's now an adjunct professor at NYU's Stern School of Business."
 
Faculty News

Professor Zur Shapira is interviewed about how the Mega Millions lottery jackpot's increase to over $1 billion is driving participation

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Excerpt from NBC News -- "Whenever the top prize really goes above people's imagination, then a lot of people say, why don't I try it? What's going to happen? ... It doesn't make sense."
Faculty News

Professor Scott Galloway comments on Saudi Arabia’s ties to Silicon Valley

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Excerpt from Recode -- "'We have put a price on moral leadership,' Galloway said. 'And the presidents of the past have always tried to figure out the balance between the realpolitik and our strategic interest. This isn’t new. But we at least pretended to care ... And by the way, I think this is the same infection that has caused illness across all of Big Tech: We’re trading off long-term moral leadership in exchange for short-term profits.'"
Faculty News

Professor Eli Bartov's joint research on how institutional investors can leverage data from Twitter for investment decisions is featured

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Excerpt from The Globe and Mail -- "Among its key findings, researchers found tweets in the days leading up to a firm’s quarterly earnings reports successfully predicted whether the firm would meet its targets. An analysis of the platform’s commentary also suggested Twitter does a good job at forecasting how the stock price would subsequently respond."
Faculty News

Professor Baruch Lev's blog post on the influence of estimates on company earnings reports is featured

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Excerpt from Advisor Perspectives -- "As is generally the case with corporate financial reports, they hide more than reveal (and that’s why managers are happy with these reports despite their loss of relevance―see The End of Accounting). You have to be a sleuth to identify the influential estimates affecting earnings."
Faculty News

Professor Arun Sundararajan is quoted in a story on the future of ridesharing

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Excerpt from The Atlantic -- "[Sundararajan] thinks it’s likely that eventually there will be a few major apps people will use to get around and that will stitch together different modes of transportation, such as cars, trains, scooters, and walking. In this possible future, Sundararajan says kids’-rides companies could prosper as specialized independent businesses, as long as they are compatible with those dominant apps."
Faculty News

Professors Jennifer Carpenter's and Robert Whitelaw's joint research on China's stock market is referenced

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Excerpt from Qrius -- "...according to an academic paper written very recently by Prof. Jennifer N. Carpenter and others at the Stern School of Business at New York University, Chinese stock market function as efficiently as any other equity market in the advanced economies, while playing a crucial role in capital allocation."
Faculty News

Professor Paul Romer explains how the 2008 financial crisis has impacted investor behavior

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Excerpt from Bloomberg -- "'The expectation of another crisis may be part of why we see so much accumulation of liquid assets and so little investment in machines, infrastructure, the things that really raise the quality of life,' he said in an interview Friday in New York. 'You want to hold on to a lot of liquid assets so you don’t get forced to sell them off.'"
Faculty News

Professor Melissa Schilling shares her views on Elon Musk's behavior, drawing from her book on serial breakthrough innovators, "Quirky"

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Excerpt from The CEO Magazine -- "So I would say, on the one hand, I haven’t been very surprised. I have been a little bit sad, mostly because I worry that people’s perception of Musk as a person will get in the way of him getting support for the kind of work he wants to do. Fundamentally, he wants to work on things that help humanity and help the Earth. He is really, really committed to that cause.”
Faculty News

In an op-ed, Professor Lex Zaharoff argues that investors should not react to recent turbulence in the stock market

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Excerpt from SeniorWomenWeb -- "When we hear about economic growth or record corporate earnings, we are being told about past performance. While the past may continue for a time, it won’t indefinitely, and an investment’s current value is based only on future returns."
Faculty News

Professor Lawrence White is quoted in a feature story about the rollback of federal regulations on Prudential Financial and other firms

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Excerpt from The Washington Post -- "'The financial system is complex, and things can go wrong. We need multiple regulatory controls,' said Lawrence White, a business professor at New York University who has studied financial regulation."
Faculty News

Professor Allen Adamson is quoted in a story on why big brands make their items available on Amazon.com

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Excerpt from Cheapism.com -- "Not only does this development eliminate the need to go to the mall, it also does away with the chore of having to inspect nine or 10 stores in search of what you're looking for, says Allen Adamson of NYU Stern School of Business. 'You only have to have one relationship. It's one stop shopping. It's like going to a mall and not going to 20 stores but instead just going to one store.'"
Faculty News

Professor Petra Moser's research on the impact of patent legislation on innovation is referenced

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Excerpt from WirtschaftsWoche -- (translated from German using Google Translate) "Radical representatives of the free market therefore fundamentally question whether patents actually promote innovation rather than inhibiting it - especially if they have long durations. In addition, it is primarily large companies that use patents to protect themselves from (new) competition. As a result, knowledge spreads less quickly. American economic historian Petra Moser has shown in a comparison of historical trade fair catalogs and patent statistics that countries without patent law, such as Switzerland and Denmark, produced proportionally more inventions at the end of the 19th century than states with patent protection."
Faculty News

Professor Aswath Damodaran shares advice for prospective investors in cannabis stocks

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Excerpt from CNBC -- "The New York University Stern School of Business professor told CNBC’s 'Fast Money' on Tuesday that he recommends potential cannabis investors 'stay out for the moment.' From his point of view, no pot stocks have “compelling enough stories” to make them worth buying at such high valuations."
Faculty News

Professor Jonathan Haidt shares how business leaders can encourage collaboration among employees with differing views, referencing his book, "The Coddling of the American Mind"

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Excerpt from Chief Executive -- "...my hope is that just as schools, or, I think, universities have an absolute—even a fiduciary duty to focus on what they’re supposed to do, and not to let politics flood in. I’m hopeful that such a norm will spread through business, as well. It’ll certainly make the lives of leaders a lot easier."
Faculty News

Professor Arun Sundararajan weighs in on local governments’ and the hotel industry’s efforts to regulate Airbnb

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Excerpt from The Washington Post -- "'The real story over the last year or year and a half seems to be the hotel industry waking up to the fact that Airbnb poses a much bigger threat to their business than they originally imagined,' said Arun Sundararajan, a business professor at New York University."
Faculty News

Scholar-in-Residence Gary Friedland is quoted on his findings on the EB-5 Immigrant Investor Program, from his joint research with Professor Jeanne Calderon

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Excerpt from The New York Post -- "'The program lacks integrity,' he told The Post. 'We’ve recommended that an independent third-party fund administrator be appointed to oversee the flow of the funds.'"
Faculty News

Professor Venky Venkateswaran's joint research on the impact of the financial crisis on risk assessment is featured

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Excerpt from The New York Times -- "In a 2018 paper, Julian Kozlowski of the Federal Reserve Bank of St. Louis, Laura Veldkamp of Columbia University and Venky Venkateswaran of New York University attribute some of the economic pain that occurred after the 2008 financial crisis to a change in beliefs that may still be playing a role 10 years later."

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