Faculty News

Professor Samuel Craig explains how credit card companies effectively use cash back offers

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Excerpt from WalletHub -- "There are hundreds of millions of credit cards issued in the US and most people with a credit card have multiple pieces of plastic in their wallet. To successfully launch a new card into a crowded market you need a gimmick. Another card simply offering 2% cashback would get lost. But a card with a gimmick of 1% on purchases and 1% on payments is different. The segment may not be that large but it is better than being unsuccessful. Although for the issuer it is a bit counter-intuitive as the banks make most of their money on people who carry a balance and pay the high rates of interest. Giving people an incentive to pay right away eliminates the interest charge revenue stream."
Faculty News

Professor Priya Raghubir offers advice to consumers who are considering applying for credit cards advertising “no late fees ever"

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Excerpt from WalletHub -- "A 2% incentive on purchase versus a 1% on purchase and 1% on payment has differential implications for credit risk (the likelihood that customers may not be able to repay the amount they borrowed and the credit balance will go into default.) With an incentive to pay off credit card balances, the credit card company walks a tight rope between encouraging a credit card balance (on which it will charge interest, and so, make money), and taking on a potentially delinquent asset which will need the services of a debt collector, and, may, only result in partial repayment, if any."
Faculty News

Professor Thomai Serdari is quoted in an article exploring whether the COVID-19 pandemic is accelerating an already-rapid decline in print advertising

Excerpt from Adweek -- "Brands that do retain their spend are more likely to retain the relationship they have with a consumer, which has come to expect business from these brands—even in a pandemic, said Thomai Serdari, a strategist in luxury marketing and branding and adjunct professor at NYU Stern."
Faculty News

A recent co-authored report by Professor Tensie Whelan and Center for Sustainable Business Director of Corporate Research & Engagement Kevin Eckerle on communicating sustainable value creation quarter by quarter is cited

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Excerpt from Financial Times -- "If earnings calls move markets, and markets are increasingly focused on the impact ESG can have on companies’ financial performance, then what role should ESG play in the quarterly calls that executives hold with investment analysts? That is the question Kevin Eckerle and Tensie Whelan of NYU Stern’s Center for Sustainable Business and Brian Tomlinson, a research director with Chief Executives for Corporate Purpose (CECP), tackle in a paper out today, which can be found here." 
Faculty News

Professor Aswath Damodaran's analysis on Peloton's IPO price is spotlighted

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Excerpt from InvestorPlace -- "When Peloton launched its IPO, NYU Stern finance professor Aswath Damodaran estimated that the shares were worth between $18 and $19, about 36% below its IPO price. 'I think the problem here is you have fundamentally a good business model, but I just don’t think it can scale up enough to justify the market cap,' Damodaran said last September."
Faculty News

Professor Richard Sylla weighs in on a story examining the role the federal government should play as Congress continues to negotiate the next coronavirus crisis relief bill

Excerpt from PBS -- “These are the eternal debates in American history,' said Richard Sylla, a professor emeritus of economic and financial history at New York University. 'It’s a bit like what Andrew Hamilton was facing in 1790,' he said, describing the plan to have the new federal government assume the Revolutionary War debts of the states, despite protests of a bailout. It was, he said, as Hamilton framed it, 'the price of liberty.'”
Faculty News

In a Q&A interview, Professor Aswath Damodaran shares his perspective on how investors can effectively value companies during the COVID-19 pandemic

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Excerpt from Forbes India -- "Commonly known as the ‘dean of valuation’, Aswath Damodaran, professor of valuation at Stern School of Business at New York University (NYU), discusses his book Narrative and Numbers, how to value companies during the Covid-19 pandemic, challenges for emerging markets, why venture capitalists don't value companies and more."
Faculty News

Professor Thomas Philippon's book, "The Great Reversal," is spotlighted in an article exploring the evolution of the distribution of wealth

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Excerpt from Financial Times -- "In his book The Great Reversal, Thomas Philippon, a professor at the New York University Stern School of Business, argues that the US has given up on free markets while Europe has finally embraced them. Twenty years ago, air travel, telephone services and internet access were all significantly cheaper in the US than in Europe. Nowadays, thanks to the concentration of corporate power in the US and the increasing competitiveness of the European single market, the reverse is true"
Faculty News

In an in-depth feature, Professor Jonathan Haidt shares his thoughts on the coronavirus pandemic and its impact on polarization and politics

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Excerpt from The Atlantic -- "Haidt’s writing and interviews, and our conversations, have clarified for me why we are so tempted to surround ourselves with only like-minded people and caricature those with whom we disagree. He has helped me understand why intellectual honesty is so elusive, why our divisions run so deep, and what steps we need to take to overcome the antipathy that characterizes so much of modern politics. He is also a model of what it means to be a public intellectual."
Faculty News

Professor Anindya Ghose cautions that big tech companies could be facing serious revenue depression over the next few months due to the coronavirus crisis

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Excerpt from The Wall Street Journal -- "And it might. Economists at the International Monetary Fund predict this will be the largest global recession since the Great Depression. Anindya Ghose, professor of business at New York University’s Stern School of Business, says even the big tech companies will “see a much bleaker scenario” in coming months, and perhaps beyond, with revenue potentially depressed for a long time if reopening leads to new waves of infections and additional shutdowns."
Faculty News

In a Q&A interview, Professor Edward Altman offers his perspective on the current state of the global economy and shares predictions for what industries will be hit hardest by the coronavirus crisis

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Excerpt from Economic Times -- "Well, there is no question that the global economy is now in a financial crisis, perhaps unprecedented in its type and quite different than the one in 2008-2009. The extent of this crisis and how long it will last is very much related to the virus and its continued devastation to the global economy. Early indications are that in terms of bankruptcies, defaults, credit issues, this year will perhaps be a record-breaking one."
Faculty News

In an op-ed, Professor Scott Galloway lays out a plan to help mitigate the effects of the coronavirus crisis

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Excerpt from Business Insider -- "COVID-19 has presented an opportunity to envision our lives when turned upside down, powder redistributed. We can start over. We hoard relationships and the accoutrements of a life others have fashioned for us. We often don't know any better, or don't have the confidence to draw outside the lines until we're older."
Faculty News

Professor Viral Acharya is quoted in a story comparing government assistance programs for workers during the coronavirus pandemic in the U.S. and Europe

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Excerpt from U.S. News -- "Adds Acharya: 'It's possible this may not just be [a] phenomenon of three months.' Indeed, new estimates from the European Commission predicted the EU economy could shrink by 7.4% this year, compared to previous predictions of 1.2% growth."
Faculty News

Professor Nouriel Roubini shares his predictions for how the global economy will respond in the wake of the coronavirus crisis

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Excerpt from BBC -- "He warned of 'unprecedented' recession. Professor Roubini foresaw the financial crisis in 2008 before many others. 'During the global financial crisis it took about three years until output fell sharply' he told the BBC's Talking Asia programme from his home in New York."
Faculty News

Professor Robert Seamans' recent comments on how to effectively reduce the digital divide are mentioned

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Excerpt from Forbes -- "As with any policy debate, there are also areas of disagreement. For example, public interest advocates seek a greater role for municipal broadband; industry naturally pushes back on the notion of competing against entities that are not maximizing profits. Although there are competing proposals for attacking the problem—fellow Bytes contributor Rob Seamans offered some suggestions in a recent column—one can start to see the contours of a solution to what has been up until now an intractable issue."
Faculty News

Professor Allen Adamson is quoted in a story exploring how Jet.com prepared Walmart for the coronavirus pandemic

Excerpt from Adweek -- "Additionally, Allen Adamson, founder of marketing firm Metaforce and adjunct professor at New York University’s Stern School of Business, said acquisitions are sometimes used as catalysts to “get your own people to move faster” and the internal competition between Walmart and Jet staffers could have forced each team to work harder."
Faculty News

Professor Arun Sundararajan highlights how the COVID-19 pandemic has accelerated the inevitable phase in the evolution of ride hailing in which companies would rely less on aggressive discounting and prices would go up

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Excerpt from Quartz -- “'It’s a phase in the evolution of ride hailing that we expected to see at some point, where [ride-hailing companies] would rely less on aggressive discounting and prices would go up,' says Arun Sundararajan, a professor at New York University’s Stern School of Business who focuses on the sharing economy. 'We would have reached a point where prices were in line with what people are willing to pay for a higher quality product—we’re just reaching that point faster.'"
Faculty News

Key takeaways from Professor Jonathan Haidt's moral foundations theory are highlighted

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Excerpt from The New York Times -- "The opposition among conservative Republicans to the lockdown — designed to protect American from contact with the coronavirus — presents an interesting corollary to the moral foundations theory developed by Jonathan Haidt of N.Y.U. and Jesse Graham of the University of Utah. In essence, the theory posits that conservatives are more preoccupied with notions of purity and disgust than liberals."
Faculty News

Professor Haran Segram notes that Ensign Peak Advisors seems to be making new investments in companies with strong cash flows and prospects to increase those flows

Excerpt from Salt Lake Tribune -- "The first observation is they moved to something called ‘stay-at-home stocks,’ said Haran Segram, a clinical assistant professor of finance at New York University’s Stern School of Business. Segram, who teaches a course in the valuation of stocks, defines that term as companies consumers will keep using or use more often while social isolating."
Faculty News

Professor Tensie Whelan explains how the coronavirus crisis has highlighted the growing consumer concern around the health and safety of frontline workers amid a pandemic

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Excerpt from Marketing Dive -- "'That kind of public statement is rare, but it does happen when you have somebody who has strong moral convictions, sees things going wrong and knows that, in their position, they can make a fuss about it,' Tensie Whelan, director of the NYU Stern Center for Sustainable Business, said in a phone interview."
Faculty News

Professor Thomai Serdari discusses why e-commerce is not a guarantee of a seamless shopping experience

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Excerpt from Retail Dive -- "'With a few years of experience in buying online and several painful experiences of having to return the product, consumers realize that e-commerce is not a guarantee of seamless shopping,' said Thomai Serdari, a marketing and branding professor at New York University's Stern School of Business, and author of the forthcoming book 'Rethinking Luxury Fashion: The Role of Cultural Intelligence in Creative Strategy.'"
Faculty News

In a video interview, Professor Viral Acharya discusses the fallout of the coronavirus epidemic

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Excerpt from Global Finance Magazine -- "Viral V. Acharya, C.V. Starr Professor of Economics at New York University’s Stern School of Business and a former deputy governor of the Reserve Bank of India, speaks with Global Finance about the fallout of the coronavirus epidemic."
Faculty News

Center for Business and Human Rights Deputy Director Paul Barrett warns that while many social media sites are more aggressive trying to stem the flow of misinformation during the coronavirus crisis, they simply cannot catch everything

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Excerpt from Newsy -- "'The platforms are taking the initiative and being more aggressive generally in how they approach the coronavirus crisis,' said Paul Barrett, deputy director of New York University's Stern Center for Business and Human Rights and author of several studies on disinformation. 'I think there's a lot of evidence of a lot of goodwill and a lot of energy being invested here, but they can't get everything.'"
Faculty News

In a co-authored op-ed, Professors Michael North and Batia Wiesenfeld offer three solutions to prevent COVID-19 from creating an irreversible generational divide

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Excerpt from Newsweek -- "This pandemic is a watershed event for America. How we collectively manage the coming months will determine whether we will further polarize along generational lines or emerge a truly multi-generational society. Let's choose the latter. #InThisTogether"
Faculty News

Professor Michael Spence is quoted in an article exploring whether global institutional infrastructure needs major reform to cope with challenges posed by the coronavirus pandemic

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Excerpt from China Daily -- "Michael Spence, professor of economics at New York University’s Stern School of Business and a Nobel Prize winner for economics, said there would have to be substantial input from China if the system was to be reformed. 'If it happens, China will have to play a major role. If China is left out, it won’t work — just like if the US or Europe were not there,' he said."

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