Faculty News
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Prof. Scott Galloway's ranking of the mobile competence of prestige brands is featured
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Excerpt from Portfolio.com -- "The report ranks the mobile offerings of 'prestige brands' in the sectors of beauty/skincare, fashion, hospitality, retail, and watches/jewelry, looking at how "sticky" their mobile applications are and, of course, whether the brands have apps at all." Additional coverage appeared in two Marketing Vox News pieces and Warc.com.
Faculty News
—

Excerpt from Portfolio.com -- "The report ranks the mobile offerings of 'prestige brands' in the sectors of beauty/skincare, fashion, hospitality, retail, and watches/jewelry, looking at how "sticky" their mobile applications are and, of course, whether the brands have apps at all." Additional coverage appeared in two Marketing Vox News pieces and Warc.com.