Faculty News

Prof. Scott Galloway's ranking of the mobile competence of prestige brands is featured

Excerpt from Portfolio.com -- "The report ranks the mobile offerings of 'prestige brands' in the sectors of beauty/skincare, fashion, hospitality, retail, and watches/jewelry, looking at how "sticky" their mobile applications are and, of course, whether the brands have apps at all."  Additional coverage appeared in two Marketing Vox News pieces and Warc.com.