Faculty News
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Prof. Scott Galloway discusses how Amazon works with its retail partners
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Excerpt from Bloomberg -- "'It’s definitely pay to play and they are definitely muscling brands and retailers around,' said Scott Galloway, a marketing professor at New York University’s Stern School of Business and co-founder of L2, a New York-based research firm that plans to publish its Amazon findings today with the title 'Great White Shark.'"
Faculty News
—
Excerpt from Bloomberg -- "'It’s definitely pay to play and they are definitely muscling brands and retailers around,' said Scott Galloway, a marketing professor at New York University’s Stern School of Business and co-founder of L2, a New York-based research firm that plans to publish its Amazon findings today with the title 'Great White Shark.'"