Experience Stern | News & Events

Excerpt from Chief Marketer -- "One of the most powerful symbols in the world of marketing is money, which sits at the root of all consumer behavior. We know, for example, that people experience the act of handing over money in exchange for goods or services as a form of pain not unlike physical pain. If you look at their brains as they pay for something—or even if they imagine parting with money—you see the same patterns of activity you might expect to see when they experience mild physical pain."

Excerpt from The New York Times -- "Jeffrey Sharlach, chairman and chief executive at the JeffreyGroup, will also serve as chairman at Pinta. Mr. Sharlach, who founded the JeffreyGroup in 1993, said he had been thinking for a while about taking a step like the formation of Pinta. 'Like most agencies, we’re always in a process of evolving,' said Mr. Sharlach, who is 60."

In a recent article, NYU Stern Professor C. Samuel Craig explores how culture and cultural products – film, television, music, dance, opera, fashion and art – are created and consumed. Referencing more than 40 papers on the topic, he examines the role of cities, context and technology in fostering the creation of culture.

Excerpt from The Wall Street Journal -- "A few dating sites abroad have started verifying information about height, income, and other objective claims. But what can you do if you can’t use such a site? What you ideally want to do is prove that you are rich (or whatever characteristic you want to highlight) by incurring some cost that those who do not have that trait would not be willing to incur. This idea of 'signaling' won Michael Spence the Nobel Prize in 2001, though he focused on the higher education market rather than the world of romance."

Excerpt from Marketplace -- "The initial beneficiaries are the people who receive the bonus, but it doesn’t stop there."

Excerpt from The Wall Street Journal -- "The best financial advice I ever received was advice that I also provided, both to myself and to Edith, my wife. It was more than 40 years ago when I was a young professor of economics and she was a young professor of the history of science. I based the advice on what were then relatively new developments in modern finance theory and empirical findings that supported the theory. The advice was to stash every penny of our university retirement contributions in the stock market."

Excerpt from The Wall Street Journal -- "Michael Spence, a Nobel Prize-winning economist at New York University, finds the U.S. is shifting from an economy dependent on consumer demand to an economy dependent on trade."

Excerpt from Bloomberg -- “'Bitcoin does not behave like a currency at all,' Yermack wrote. 'Instead it resembles a speculative investment similar to the Internet stocks of the late 1990s.'”

Excerpt from Forbes -- "Also head of product, [Kinetic Social Cofounder Jack] Hanlon is the architect of the data-focused Kinetic Social tech platform, which helps marketers and their agencies manage campaigns across social platforms and also gain an understanding of their audiences. The company's more than 500 clients since launch include Mars, H&M and Victoria's Secret's PINK. In one quarter he increased profitability from 19% to 53% while growing the client portfolio."

Excerpt from The New York Times -- “'These funds have a lot of money and push money out into whatever looks hot,' said Alexander Ljungqvist, professor of finance at New York University. 'It’s like throwing spaghetti at the wall and seeing what sticks.'”

Excerpt from Bustle -- "According to business professors Gavin Kilduff (New York University) and Adam Galinksy (Columbia Business School), the way individuals feel or act upon entering a group setting will shape their long-term status in it. Those who start off confident will be more assertive, and thus appear more able — which in turn will lead to higher regard among group members going forward, the business profs says."

Excerpt from Bloomberg -- "More broadly there is this Thomas Philippon paper finding that "the finance industry of 1900 was just as able as the finance industry of 2010 to produce loans, bonds and stocks, and it was certainly doing it more cheaply."

Excerpt from Forbes -- "Arun Sundararajan, who teaches at NYU’s Stern School of Business, recently announced he is compiling statistics on this leaner, more efficient kind of consumption. He hopes to release his findings later this year."

Excerpt from American Banker -- "'The finding was that approximately half a percent of all borrowers shifted their behavior toward this payoff that would allow them to pay off within 36 months,' says Johannes Stroebel, an NYU assistant professor of finance who worked on the study."

Excerpt from GQ Australia -- "Meet the Australian TED-talker, NYU professor, occasional Apple designer and 'disruptive thinker' transforming staid industry practices to achieve success."

Excerpt from Harvard Business Review -- "In globalization’s heyday, strategic sectors—those in which governments take an active interest—and nonstrategic ones were easy to identify. Multinational companies could enter some industries, such as soft drinks, all over the world; other sectors, such as aircraft manufacturing, were off-limits. That’s why Coca-Cola sells its products in more than 200 countries today, while Lockheed Martin generates 80% of its revenues from sales to the U.S. government and employs 95% of its workforce in the United States. In the new era of guarded globalization, however, any sector could prove to be strategic, depending on a government’s attitudes and policies."

Excerpt from BizEd -- "We bill LAUNCH as 'An Education in Possible,' which is the essence of our mission. For us, LAUNCH has become both noun and verb. As an event, it is the beginning of our MBA students' experience at Stern; it is also an active process that propels students onto a trajectory to explore how they can become more transformative leaders."

Excerpt from Marketplace -- "New York University management professor Anat Lechner previously worked at consulting heavyweight McKinsey & Company and still consults through her own firm alongside academic work. She says hiring non-traditional consultants can be a smart move bringing fresh perspective, but that firms also need to be careful in how they seek and use advice from advisors in a totally different industry."

Excerpt from Project Syndicate -- "The outlook for 2014 is dampened by longer-term constraints as well. Indeed, there is a looming risk of secular stagnation in many advanced economies, owing to the adverse effect on productivity growth of years of underinvestment in human and physical capital."

Excerpt from Fox Business -- "This particular thing they're suing over isn't really at the center of the Volcker Rule. The center is proprietary trading and that's done."

Excerpt from Forbes -- "Look now for Ahrendts to bring her tech-enhanced fashion acumen to Apple, which could mean an expansion of the brand to apparel and accessories such as handbags, jewelry and watches, said Scott Galloway, founder of digital think tank L2. It’s all part of Apple’s unstated bid to be the global prestige brand of record, Galloway told me in October."

Excerpt from The New York Times -- "Last week I lingered over an excellent book, 'The Righteous Mind: Why Good People are Divided by Politics and Religion,' by the social psychologist Jonathan Haidt. Published in 2012, it plumbs the relationship between emotion and reason."

Excerpt from Reuters -- "The bottom line: the Saudis are actively competing with Iran for influence throughout the Middle East. That's why the Saudis have the most at stake from any easing of sanctions on Iran, any normalization of relations with the West, or any nuclear breakthrough that gives Iran the ultimate security bargaining chip."

Excerpt from Bloomberg Businessweek -- “'It allows you to get more out of the same capital -- or the same out of less capital, less input, less labor,' said Sundararajan, who teaches at the Stern School of Business and is among the first to begin studying the so-called sharing economy."

Excerpt from TIME -- "Haidt, a secular liberal, explores social-science findings that educated, upper-middle-class Americans are the most extreme moral outliers in the world. That is, the moral framework they impose on human thought and behavior is radically alien to the moral perceptions of the overwhelming majority of humanity. This doesn’t make them wrong, but it does make them extremely unusual."