Faculty News
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Prof. Adam Alter's book, "Drunk Tank Pink," is mentioned
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![Guardian logo Guardian logo](/sites/default/files/styles/192w_x_144h/public/assets/images/con_030939.jpg?h=cd55d432&itok=5i8rVBVJ)
Excerpt from The Guardian -- "The key concept here, explored in depth by the psychologist Adam Alter, author of the book Drunk Tank Pink, is 'cognitive disfluency'. When information glides by too frictionlessly, we're liable to find it harder both to understand and to retain."
Faculty News
—
![Guardian logo Guardian logo](/sites/default/files/styles/192w_x_144h/public/assets/images/con_030939.jpg?h=cd55d432&itok=5i8rVBVJ)
Excerpt from The Guardian -- "The key concept here, explored in depth by the psychologist Adam Alter, author of the book Drunk Tank Pink, is 'cognitive disfluency'. When information glides by too frictionlessly, we're liable to find it harder both to understand and to retain."