Faculty News

Professor Richard Sylla's co-authored research on interest rates is mentioned

Wall Street Journal logo
Excerpt from The Wall Street Journal -- "Yields on undated British government debt fell below 3% at various points in the mid-18th century, according to Sidney Homer and Richard Sylla’s magisterial study 'A History of Interest Rates.'"
Faculty News

Professor Priya Raghubir discusses branding challenges that banks face after the financial crisis

Financial Times logo
Excerpt from the Financial Times -- "NYU’s Prof Raghubir says there are good reasons to cut brand spend when the going gets tough: 'You probably don’t want to be investing too heavily at a time when a greater mention of your brand is only going to backfire and remind people that you exist, when you’re trying to just weather a crisis.'"
Faculty News

Professor Yaacov Trope's co-authored research on loyalty in relationships is cited

NewKerala.com
Excerpt from NewKerala.com -- "In a recent set of experiments, psychologists Dr. Shana Cole, Dr. Yaacov Trope and Dr. Emily Balcetis from the New York University found evidence that couples downgrade the appearance of people they perceive as threatening their relationships."
Faculty News

Professor Thomaï Serdari discusses the challenges the diamond industry faces in marketing to younger consumers

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Excerpt from Share Radio Morning Money -- "They have over-mined and overproduced. And basically, they're facing a challenge that a lot of mass market producers are facing, which is an irony, right? Because diamonds are supposed to be part of luxury aspirations in the luxury market. The idea is to create this lifestyle aspiration. However, that doesn't mean that they do justice to their product. If we really want to help the diamond industry survive in the long term, we need to also create again the aspiration for the product itself. But a product that has true value and is really free of conflict diamonds and black diamonds and all these things."
Faculty News

In an op-ed, Professor Michelle Greenwald highlights the brand experiences delivered by Guinness, Van Cleef & Arpels and Samsung

Forbes logo
Excerpt from Forbes -- "As more and more firms see the benefits of doing customer experience well, the practice will become an increasingly important part of brand marketing plans. Limitations in the number of people who physically visit the locations are offset by the extensive good will and social media they can generate."
Faculty News

Professor Steven Blader discusses the adoption of new systems to evaluate employee performance

MarketWatch logo
Excerpt from MarketWatch -- "There are several reasons why many large companies are reevaluating their performance review systems, said Steven Blader, a professor of management and organizations at New York University’s Stern School of Business. As companies compete for talent, they have to pay attention to what employees want, he said; plus, negative feelings about 'big data' could be part of the reason employees no longer want to be evaluated by a number, but would prefer more specific feedback."
Faculty News

Professor Tülin Erdem comments on Tribune Publishing's name change

Financial Times logo
Excerpt from the Financial Times -- "'Brands shouldn’t change their name for the sake of being hip,' said Tülin Erdem, a marketing professor at New York University’s Stern School of Business. She said 'it seems like [Tribune] is acting very quickly without strategic focus to change the name.'"
Research Center Events

Executive Education Short Course: Leadership Training for High Potentials

Executive Education Short Course
This Executive Education Short Course program will introduce you to a variety of analytical frameworks related to leadership and will focus on how to apply those frameworks to analyze and address important leadership challenges. It will also help you to better understand the context within which leaders typically operate, and help make you more conscious of the choices you make as a leader in an organization.
Faculty News

Professor Yakov Amihud discusses his co-authored research on the relationship between corporate boards and stock prices

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Excerpt from Harvard Law blog -- "Against the lively debate on whether a staggered board (SB) of directors hurts or benefits stockholders I present new evidence suggesting that in general, an SB has no significant effect on stock value."
Faculty News

Professor Tom Meyvis examines the military's investment in precision flying teams to attract prospective service members

Associated Press logo
Excerpt from the Associated Press -- "'People who are interested in the Air Force are more likely to attend these events and witness these teams and be excited by them,' [Meyvis] said. 'The idea of investing in the future brand of the Air Force or the military, that is a positive investment.'"
Faculty News

Professor Gian Luca Clementi comments on a new paper on neoliberalism by the IMF

Fortune logo
Excerpt from Fortune -- "So why has the IMF made such an about-face? New York University economist Gian Luca Clementi says that papers like this one are at least in some ways designed to change public perception, particularly in Europe. Prior to the 2008 financial crisis, IMF policies mostly affected countries in the developing world. In the past decade, though, European countries like Portugal and Greece have been on the other side, borrowing and repaying rather than lending. Clementi doesn’t see IMF policy changing much, because the major countries that make up the organization, including Germany, the U.K. and the U.S., aren’t likely to be amenable to such changes."
Faculty News

In an in-depth interview, Professor Jonathan Haidt discusses his research on happiness, politics, and capitalism

On Being  logo
Excerpt from On Being -- "Happiness comes from ... getting the right kind of relationship between yourself and others, yourself and your work — and that’s broadly defined, just some sort of productive activity — and yourself and something larger than yourself. To really flourish, you need to feel that you are part of something big, or something that will leave a mark, that will do something. And I hear this from my students constantly. Everybody’s looking for how can they leave a mark? Help somebody? Be part of something bigger? And so, given our evolutionary history, and the weird modern way we’re living, we can still have fantastically satisfying lives. We just have to work at it harder than people might have a few generations ago."
Faculty News

Professor Viral Acharya discusses the merits of using conditional value-at-risk (CoVAR) for stress tests of investment companies

Risk.net logo
Excerpt from Risk.net -- "'CoVAR is an interesting statistical concept about co-dependence in outcomes of individual security or fund returns with the market's or another index's returns, but there is no causality associated with it,' says New York University's Acharya. 'It is hard to make the conceptual case that we should regulate a fund or asset manager based on CoVAR.'"
School News

Stern's summer offerings for MBA students are highlighted

U.S. News and World Report logo
Excerpt from US News & World Report -- "The University of North Carolina—Chapel Hill's Kenan-Flagler School of Business, the Marriott School of Management at Brigham Young University and New York University's Stern School of Business are just a few of the schools that offer summer classes and workshops for incoming full-time MBA students. Summer programs usually allow students to brush up on quantitative skills and get a feel for what life will be like once the official school year begins. They study topics such as financial accounting and statistics, and sometimes take workshops on career management. Many include opportunities for international students to also improve their English language skills and learn about U.S. culture."
Faculty News

Professor Thomaï Serdari comments on the Diamond Producers Association's advertising geared towards millennials

Financial Times logo
Excerpt from the Financial Times -- "'Brands need to create a story that feels authentic to a consumer who has been overexposed to traditional advertising messages,' [Serdari] says."
Faculty News

Professors Theresa Kuchler and Johannes Stroebel's co-authored research on the impact of social networks on housing decisions is featured

Inman logo
Excerpt from Inman -- "The researchers found a strong correlation 'between the recent house price movements in counties where a respondent has friends, and whether that respondent believes that local property is a good investment.'"
Faculty News

Professor Jonathan Haidt explains why Donald Trump appeals to some voters who reject political correctness

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Excerpt from The New York Times -- "Trump comes along and punches political correctness in the face. Anyone feeling some degree of anti-PC reactance is going to feel a thrill in their heart, and will want to stand up and applaud. And because feelings drive reasoning, these feelings of gratitude will make it hard for anyone to present arguments to them about the downsides of a Trump presidency."
Faculty News

Professor Adam Alter shares his pick for history's most influential feud

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Excerpt from The Atlantic -- "Galileo versus the Church, for fueling the myth that science and religion are natural enemies. But the universe doesn’t become less spiritual as we understand it better; in fact, the poetry in scientific truths flourishes with deeper understanding."
Business and Policy Leader Events

Collective Intelligence 2016

Henry Kaufman Management Center
Stern's Department of Information, Operations, and Management Sciences (IOMS) will host the 2016 Collective Intelligence Conference. 
Faculty News

Professor Mor Armony discusses the return of some call center jobs to the United States

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Excerpt from Marketplace -- "'Very quietly, companies have been returning call center jobs to the U.S. from where they were outsourced to, whether it was India, the Philippines,' or elsewhere, said Mor Armony, an associate professor at New York University’s Stern School of Business. ... 'There’s been a big backlash-- not only politically,' said Armony. 'But also from a business perspective… there’s a basic trade-off between quality and costs.'"
Faculty News

Professor Michael Posner is interviewed about integrating human rights into business education

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Excerpt from ABC.net -- "'If you look at the economy of the world, half of the hundred biggest economies are not states, they're private companies,' [Posner] says. 'Walmart's the 30th biggest economy in the world if you compare revenues to gross domestic product: $500 billion a year."
Faculty News

Professor Paul Romer's research on economic growth is mentioned

National Post logo
Excerpt from the National Post -- "A seminal contribution of the New York University economist Paul Romer — who came to economics from physics — was to recognize that 'more output' was the wrong way to think about economic growth. Instead of producing more stuff, economic growth consists of re-arranging the stuff that is already there in ways that we value more. New technology is best seen as the creation of new 'recipes,' and there’s no obvious limit to human ingenuity in coming up with more of those."
Faculty News

Professor Jacob Jacoby weighs in on Coca-Cola's attempt to trademark "zero" for its beverages

Wall Street Journal logo
Excerpt from The Wall Street Journal -- "Jacob Jacoby, a marketing professor at New York University, said Coke could face a high bar if it challenges beverage companies’ use of 'zero' in court after not demonstrating consumer confusion in the case of Diet Rite Pure Zero."
Faculty News

Professor Aswath Damodaran discusses his approach to investing

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Excerpt from The Globe and Mail -- "In his view, it is difficult to have an edge in an environment of certainty. For companies 'with profit-making histories and a well-established business model in a mature market,' it’s easy to build valuation models – but this ease also means many more investors are in the hunt, making it hard to find true bargains before they are captured by others."
Faculty News

Professor Arun Sundararajan discusses the expansion of the sharing economy

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Excerpt from The Atlantic -- "'To me, what these sharing economy platforms represent is early examples of a different way of organizing economic activity, which sits somewhere between the 20th-century organization and even the 18th-century one-person shop selling to an individual market,' [Sundararajan] said. 'It’s not a pure sort of marketplace... It’s not a traditional organization like a hotel or a train company, but it’s somewhere in between.'"