Experience Stern | News & Events

Excerpt from Food Business News -- "More than half of consumers said they are buying more or as much organic products as they did prior to COVID-19, and 7 in 10 said they are buying more or as much eco-friendly products. 'This shows that sustainability-marketed products are growing, but what was really stunning is that 16% delivered 55% of market growth between 2015 and 2019,' said Tensie Whelan, founding director and professor at the NYU Stern Center for Sustainable Business."

NYU Stern welcomes new faculty for the 2020-2021 academic year.

Excerpt from NY Mag -- "One company that came up repeatedly during the show was TikTok. Swisher and Galloway spoke with Vanessa Pappas, TikTok’s general manager, about the Chinese company’s tumultuous week, during which President Trump threatened to ban it, then endorsed Microsoft snapping it up — and the intense scrutiny the company now receiving from all sides."

Excerpt from Bloomberg -- "More than 30 American companies with liabilities exceeding $1 billion have already filed for Chapter 11 since the start of January, and that number is likely to top 60 by year-end after businesses piled on debt during the pandemic, according to Edward Altman, creator of the Z-score and professor emeritus at NYU’s Stern School of Business. Companies globally have sold a record $2.1 trillion of bonds this year, with nearly half coming from U.S. issuers, data compiled by Bloomberg show."

Excerpt from Biz Ed -- "Undergraduates at the New York University’s Stern School of Business now have the option to pursue a new degree program in technology and entrepreneurship. The four-year, STEM-certified bachelor of science in business, technology, and entrepreneurship will enroll its first class of 30 to 50 undergraduates in August 2021. The program, which students will complete as a cohort, consists of a four-part curriculum: an immersive experiential course that integrates entrepreneurship and technology, foundational courses in computer science and data analytics, courses in entrepreneurship that include experiences inside and outside the classroom, and a capstone course in which students will develop their own ventures or work on projects for early-stage startups."

Excerpt from The Wall Street Journal -- "What has aided Microsoft’s relative success in China has been its concentration under Mr. Nadella on selling to business customers rather than trying to tap consumers. 'Because Microsoft has been focused on the enterprise, it’s been a lot easier for them to operate in China,' said Arun Sundararajan, a professor at New York University’s Stern School of Business. 'The conflict of interest between Microsoft products and what the Chinese government is interested in controlling are minimal.'"

Excerpt from Yahoo Finance -- “'Apple is probably the least obvious for antitrust [violations], because the primary asset of Apple, one could argue, is its brand, and then it becomes a question of which company has domain over the brand,' says NYU marketing professor Scott Galloway, author of the 2017 book 'The Four,' about Amazon, Apple, Facebook, and Google.'"

Excerpt from CoronaNomics -- "In episode 14 of CoronaNomics, former governor of the Bank of England Lord Mervyn King joins Ben Chu and Lizzy Burden to discuss decision-making and economic planning in a time of radical uncertainty."

NYU Stern faculty are available to offer perspectives on this year’s back-to-school shopping, retail and consumer trends - including how this landscape is shifting due to Covid-19. The following professors can speak to what we will see this year around promotional and marketing trends, winners and losers in online and offline retail, shifts in consumer sentiment and how brands are leveraging technology in response to the coronavirus.

Excerpt from CNBCTV18 -- "Self-awareness during a crisis – Prof Damodaran has been teaching for four decades and his experience across multiple crises is that three things happen to most market participants - you lose perspective, you lose faith in fundamentals, you start reaching out to experts outsourcing your thinking. He said it’s important to get out of 'that morass' as an important first step."

Excerpt from BusinessBecause -- "Professor Nicholas Economides, of NYU Stern, says the Apple CEO's apparent lack of awareness over anti-competitive practices was hard to believe, and likely nothing but a PR stunt. Tough questions were levelled at Sundar Pichai for Google’s ad marketplace, where the company essentially acts as operator of the market, as well as the buyer and the seller, which Professor Vasant Dhar, also of NYU Stern, says risks stifling access and innovation in the digital economy. Professor Lawrence White, of NYU Stern, predicts that the Department of Justice will likely bring a case against Google for unduly favouring its own services in its advertising and search results."
 

Excerpt from Poets & Quants -- "New York University’s Stern School of Business today (July 31) announced the launch of a new STEM (Science, Technology, Engineering, and Math) four-year undergraduate business degree. The Business, Technology, and Entrepreneurship (BTE) program will enroll its first class of 30 to 50 undergrads in August 2021. That number will be closer to 30 in the first year, according to Robert Whitelaw, vice dean of the Undergraduate College at Stern, with the capacity to reach 60 students per cohort moving forward."

Excerpt from Yahoo Finance -- "Scott Galloway, Professor of Marketing at NYU Stern School of Business joins the On the Move panel to discuss the recent tech hearings as well as earnings results from those tech industry giants."

New York University Stern School of Business today announced the launch of a new focused undergraduate business degree program in technology and entrepreneurship designed to instill college graduates with an entrepreneurial mindset, and business and technology tools, to play transformative roles in today’s dynamic and tech-driven business world.  

In partnership with NYU Global Programs, NYU Stern’s Undergraduate College is offering students a First Year London option in its flagship four-year BS in Business Program for those applying to enter in Fall 2021 (the Class of 2025). Under this option, students will spend their first year at NYU London before returning to Stern’s NYC campus to complete the remainder of their degree program.

Excerpt from MarketWatch -- "To some degree, the pandemic is accelerating trends related to the use of technology that were already happening before the virus shut down the city in March, said Paul Hardart, a professor at New York University’s Stern School of Business and director of its Entertainment, Media & Technology Program."

Excerpt from Bloomberg -- "Arun Sundararajan, NYU Stern School of Business Professor, joins to discuss the next phase for Big Tech after testifying in Congress."

Excerpt from Business Insider -- "The big change has been around the types of ingredients and the flavors we're using in salads. Falafel, and tofu, and lentils. Plus a combination of interesting flavors, and that's made it possible for a salad to become a complete meal."

Excerpt from Poets & Quants -- "In the wake of the pandemic, business schools have learned that prospecting doesn’t necessarily involve ritzy finger foods and crowded halls. Instead, success requires something more fundamental: a great value proposition and authentic relationship-building."

Excerpt from ThinkAdvisor -- "Mark Egan, Shan Ge and Johnny Tang have gone and poured grain alcohol on the annuity sales standards conflagration. The fight blazed ferociously in 2016 and 2017, as the supporters and opponents of the U.S. Department of Labor’s original, Obama-era effort battled with policy light sabers."

Excerpt from Retail Dive -- "'If the goods are coming back, but you get to make the sale in the quarter and the return is in the next and you book the return and hope people don't recognize it, that's troubling,' Karen Brenner, executive director of law and business at New York University's Stern School of Business, said at the time. 'If a customer says, 'Sure, I'll take the good. I want you to agree that if I don't sell X amount in Y period of time, you'll give me some credit against it,' that may be a legitimate business decision that's correctly booked. So it really depends upon the facts and circumstances surrounding the transactions and that's what the investigation will unearth.'"

Excerpt from Marketplace -- "Thomai Serdari, a strategist in luxury marketing and branding with the Stern School of Business at New York University, said the magazines have to change just like the industry they depend on."

Excerpt from The Hill -- "'The House has ended up being the forum in which you have these four guys sitting together for the first time and having this discussion,' Sundararajan said. 'And so, while Congress may not be the eventual body that makes the case for any particular change, it's certainly a good catalyst.'"

Excerpt from NY1 -- "But what about retail in general in the city? Winer said the pandemic will not be the demise of the retail industry. He predicts once tourism returns high-end retail will pick up again and because Americans still love to shop, other retail sectors will bounce back. 'If you take a look at retail in New York, I think it's in a hiatus, OK? It's like a winter animal, right? It goes to sleep for the winter. I think it's in that state right now, but it will come out again, I strongly believe that' said Winer."

Excerpt from Chemical & Engineering News -- "The monthly number of deals raising venture capital for young and start-up companies dropped 38% for the two months starting March 4, as compared with the four months before the COVID-19 crisis, according to a recent Harvard Business School study from Sabrina Howell of New York University, Josh Lerner of Harvard University, and colleagues."