Faculty News

Professor Alexander Tuzhilin's work on targeted technologies is referenced

Excerpt from MIT Technology Review -- "Research points to where the field is headed. At an event that NYC Media Lab hosted in 2015, Alexander Tuzhilin, professor of information systems at the NYU Stern School of Business, pointed out that most of the targeting applications we see today represent the second generation of these technologies. The data employed includes context awareness, spatiotemporal and mobile data, multi-criteria ratings, social-media data, conversational recommendations, and more. These are standard tools of the trade used in targeting by internet marketers, as well as by Cambridge Analytica in 2016."
Faculty News

Professor Michelle Greenwald is interviewed about the benefits of partnerships between brands

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Excerpt from CNBC -- "If brands find the right counterpart for a viral partnership, it can create a great synergy, according to Michelle Greenwald, marketing professor at NYU Stern. She says that it can be a funny juxtaposition and bring new audiences to both brands. Warby Parker's brand isn't one that's generally associated with comedy, so Arby's can help lighten the mood and bring comedy to the table. Greenwald says that the brands' different audiences can help bring exposure to both of them and create more widespread awareness without spending much money."
School News

Undergraduate students Michelle Enkerlin and Shobhit Jain are named to the Poets & Quants 2018 "Best & Brightest" list

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Excerpt from Poets & Quants -- "For this year’s graduating class, business comes down to one word: Impact. As the big day nears, these future business leaders are leaving their mark – often in big ways that defy traditional business roles and methods."
School News

Isser Gallogly, Associate Dean, MBA Admissions and Program Innovation, is quoted about standardized testing, admissions interviews and Stern's EQ Endorsement and "Pick Six" visual essays

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Excerpt from US News & World Report -- "'Think about your story and how you want to present yourself,' Gallogly advises. 'The interviewer has read your entire application so you can go a lot deeper and have a substantive discussion.'"
School News

Dean Raghu Sundaram is quoted in a feature story highlighting Stern Solutions and Stern's one-year Andre Koo Tech MBA and Fashion & Luxury MBA programs

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Excerpt from US News & World Report -- "New York University's Leonard N. Stern School of Business will welcome students this spring to two new one-year MBA programs, one for those interested in fashion and luxury goods and one in technology for those who want to add business skills to their tech expertise. The goal, says Raghu Sundaram, is to combine the breadth of an MBA with the depth you'd get in coursework for a master's in data science, say."
Faculty News

Professor Pankaj Ghemawat's new book, "The New Global Road Map" is featured

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Excerpt from Il Sole 24 Ore -- (Translated from Italian using Google Translate) "...analyzing the interactions of over 140 countries, which cover 99 percent of the global economy and 95 percent of the world's population, Ghemawat demonstrates empirically that although it has been hit hard from the 2008-09 downturn, globalization has already reached and exceeded the pre-crisis levels."
School News

Undergraduate student Shobhit Jain is named to the Poets & Quants 2018 "Best & Brightest" list

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Excerpt from Poets & Quants -- "I always believed business school was about crunching numbers and producing valuations, but the courses in Stern’s Social Impact Core—namely, Business and Its Publics and Professional Responsibility and Leadership—broadened this mindset and forced me to reflect on why I was embarking on a career in business and the moral principles behind this decision."
Faculty News

Professor Adam Alter explains how taking breaks from technology can boost well-being, from his book, "Irresistible"

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Excerpt from Health -- "'Start by designating a certain time each day that's tech-free -- like while you're eating lunch," says Adam Alter, PhD, a professor at NYU and author of Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked. 'Then see how you feel after a week or so. Most people feel happy with the change, and they go on to expand it.'"
Faculty News

Professor Adam Brandenburger's review of "Only the Paranoid Survive" by Andrew Grove is referenced

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Excerpt from CNBC -- "'"Only the Paranoid Survive" offers practical advice on how to bridge that narrow line between catastrophe and opportunity, and seize the opportunities,' the Harvard Business Review said in 1996 when the book first came out. 'That's why this book isn't just for managers of high-tech businesses.'"
Faculty News

Professor Samuel Craig shares insights on custom credit cards

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Excerpt from WalletHub -- "In theory, having a photo on your credit card would deter fraudulent use, but only for in-person retail transactions. Increasingly, transactions are moving online and the physical credit card does not come into play. Also, fraud is easier to perpetrate online and can be done from anywhere in the world."
Faculty News

Professor Aswath Damodaran's blog post on Tesla and its bond issuance is referenced

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Excerpt from Bloomberg View -- "'You can see quickly that Tesla is singularly unsuited to using debt,'; wrote Aswath Damodaran back in August, when it was issuing debt. But 'bond investors pretty much ignored the carmaker’s prolific cash burn and repeated failures to meet production targets and lent it $1.8 billion at record-low interest rates.'"
School News

The Stern Program for Undergraduate Research (SPUR) project with the Deputy Mayor's office on the future of work in NYC is featured, with insights from advisor Professor Arun Sundararajan and undergraduate student participant Hayden Edelson

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Excerpt from Poets & Quants -- "'Classroom learning is extremely important and it gives you the tools necessary to work in a capacity like this, but this experience really elevates things,' [Edelson] continues. 'The opportunity to work with real-world data and real-world information in a significant way makes it much more meaningful.' ... 'Like many other top business schools, our undergraduate students are very high IQ, very quantitatively advanced, and are often seeking intellectual opportunities that go beyond traditional coursework,' Sundararajan says. 'Having an undergraduate research program fills that need to an extent.'"
School News

Dean Raghu Sundaram highlights Stern's new one-year Tech MBA and Fashion & Luxury MBA programs

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Excerpt from US News & World Report -- "New York University's Stern School of Business will welcome students this spring to two new one-year MBA programs, one for those interested in fashion and luxury goods and one in technology for those who want to add business skills to their tech expertise. The goal, says Raghu Sundaram, is to combine the breadth of an MBA with the depth you'd get in coursework for a master's in data science, say."
Faculty News

Professor Anindya Ghose is quoted in a feature story about hurdles for startups filing patents in India

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Excerpt from Quartz -- "'Filing patents is common practice in other parts of the world but the importance of filing patents has only of late become apparent to startups in India,' said Anindya Ghose, the Heinz Riehl professor of business at New York University."
Faculty News

Professor Arun Sundararajan argues that cities should delegate some regulation to digital platforms rather than trying to control them

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Excerpt from The Washington Post -- "'There is a new social contract we are getting into with digital platforms,' Sundararajan said. He suggested that governments need to start forming alliances that are in the public interest — and start getting comfortable with private companies taking on regulatory responsibilities. 'Of course, there’s always a risk that they abuse this privilege,' Sundararajan said. 'But, honestly, I don’t see an alternative.'"
Faculty News

Professor Scott Galloway explains why the educational market is important to Apple

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Excerpt from The Wall Street Journal -- "'The moment you get someone on your ecosystem, and they become fluent in your operating system, the switching costs become very real,' Mr. Galloway said. A lot of consumers start on Apple’s or Google’s operating system and never switch, 'so it’s logical to lock them in early,' he said."
Faculty News

Professor Vasant Dhar discusses how the regulation of financial services could be modified for social media platforms

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Excerpt from Yahoo Finance -- "I think that the financial industry provides a good background for how to think about this. In December I proposed that we think in terms of some sort of KYC [know your customer] laws for social media platforms like we have for financial institutions. And that is some sort of a safeguard so that they know who is paying them, so that would be a good start. But more recently I made the case that that really doesn't go far enough..."
Faculty News

Professor Robert Salomon shares his views on trade negotiations with China

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Excerpt from Bloomberg -- "That there are some overtures coming out of China, that they might be willing to negotiate behind the scenes to try to avert a trade war. These are overtures that they have made in the past, they have even committed to making some changes. But what we observe is technically they make some minor changes and five, ten years from now, we are right back in the same position trying to ask for the same kinds of market access."
School News

Undergraduate student Michelle Enkerlin is named to the Poets & Quants 2018 "Best & Brightest" list

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Excerpt from Poets & Quants -- "I enjoyed getting exposure to so many professionals, industries, and roles and being able to connect with my professional network after school. Because NYU is in the city, I was able to pursue many of these learning opportunities during the school year through internships and get a better idea of what the industries I was most interested in offer."
Faculty News

Professor Aswath Damodaran's blog post on Spotify's valuation is featured

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Excerpt from the Financial Times -- "Aswath Damodaran, a finance professor New York University's Stern School, has spent the past week valuing Spotify on his popular blog ahead of its initial public offering on April 5th. The main point of interest is Spotify's content costs -- what they pay labels and unsigned artists for streaming their music."
School News

In an op-ed, MBA student Maura Cheeks shares insights from her work with Professor and Vice Dean of Faculty Elizabeth Morrison on black women's experiences navigating challenges connected to race and gender in the workplace

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Excerpt from the Harvard Business Review -- "One woman I spoke with, a successful entrepreneur who was interning at a tech startup before going to business school, excitedly described her most recent position where, for the first time in her career, she reported to a black woman. She said she, 'performed better' and was 'a lot more comfortable and confident.'"
Faculty News

Professor Arun Sundararajan offers insights on the potential regulation of social media platforms after Facebook's Cambridge Analytica scandal

Excerpt from TV Globo -- "They are country like rather than company like..."
 
Faculty News

In a co-authored op-ed, Professor Andrew Hinkes explores how regulation by the Office of Foreign Asset Control (OFAC) could impact the cryptocurrency market

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Excerpt from CoinDesk -- "The list of Specially Designated Nationals (SDNs) includes individuals and entities associated with sanctioned governments, terrorism, trafficking in weapons of mass destruction, and illegal drug trafficking. This list includes varying types of records, including in some cases only names, but in other cases names, addresses, aliases, etc. Financial institutions would be required to screen any virtual currency address provided for a transaction against a list to be provided by OFAC, and to either report, deny service to, or block transactions involving any listed addresses."
Faculty News

Professor Nicholas Economides outlines why the Department of Justice is concerned about a potential AT&T-Time Warner merger

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Excerpt from Bloomberg -- "Many times over the last three decades, the challenges of the Department of Justice were very mild in a sense that it would allow the mergers to go through with various behavioral restrictions, or conduct restrictions that the companies had to follow after the merger. Why the Department of Justice is concerned, and I think it's a legitimate concern, is there was never a follow-up, so the company said, 'We are going to do all these things,' and the merger went through and they didn't really do these things. ...I think both sides have a hard task in front of them and that is why this trial is interesting and why the outcome is uncertain."