Faculty News
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Prof. Scott Galloway on Facebook as a retail tool
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Excerpt from Fox Business -- "Galloway says the decline in specialty retail stores on Facebook shows that most users don’t come to the social network when they plan to shop. 'They don’t approach Facebook with a commerce mindset,' says Galloway. 'People are there to socialize and look at pictures of friends.'”
Faculty News
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Excerpt from Fox Business -- "Galloway says the decline in specialty retail stores on Facebook shows that most users don’t come to the social network when they plan to shop. 'They don’t approach Facebook with a commerce mindset,' says Galloway. 'People are there to socialize and look at pictures of friends.'”