Faculty News

Professor Jeffrey Wurgler's joint research on the green bonds is featured

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Excerpt from Fortune -- "In April, four economists released a working paper that gave green-bond fans reason for optimism. They found that municipal bonds labeled 'green' paid six basis points (0.06%) less in yield than nongreen bonds—and that the effect doubled or tripled for bonds that took the extra step of being certified green. Bond yields fall when buyers drive up prices, so the lower yields suggest that demand for green bonds is stronger than the norm. On a typical muni bond, that could result in millions of dollars in savings on interest. Compared with those benefits, 'the cost of certifying a green bond is modest,' says coauthor Jeffrey Wurgler, a professor of finance at the NYU Stern School of Business, while borrower and investor alike 'get a green glow.'"
Faculty News

Professor Baruch Lev explains why he believes quarterly financial reports have lost their relevance

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Excerpt from Yahoo Finance -- "'The great benefit of moving to six months: you cut in half this craziness, which people call "the earnings game" in which managers try to game analyst forecasts,' Lev said. 'It’s a whole game with lots of effort [and] money lost by investors who react to changes in analyst forecasts for no purpose at all.'"
Faculty News

Professor and Vice Dean of MBA Programs JP Eggers is interviewed about Elon Musk’s controversial comments on his role as the CEO of Tesla

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Excerpt from CNBC -- "'We see this all the time with ... start-up founders or early leaders in these firms, where what they really want to do is do the vision, do the growth, build the ... reputation of the company. And when it comes to actually executing on the vision, they aren't always the best ones for that,' Eggers said Friday on 'Closing Bell.'"
 
Faculty News

Professor Panos Ipeirotis discusses concerns that bots are negatively impacting the survey quality of Amazon’s Mechanical Turk

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Excerpt from WIRED -- "'Most people are, by now, smart enough to deal with noise that comes from workers that do not pay attention, or from bots,' Ipeirotis says."
Faculty News

In an interview, Professor Aswath Damodaran explains the role short-selling plays in the stock market

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Excerpt from Nightly Business Report -- (9:45) "If you believe that something’s going to go up and you want to buy the stock and hold it, all the more power to you. By the same rationale, if you think something is overpriced, I think you should be able to bet against that investment. I think it's healthy for the market to have both optimists and pessimists in the room."
Faculty News

Professor Arun Sundararajan explains how Airbnb's popularity with teachers helps foster a sense of authenticity for the platform

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Excerpt from The Atlantic -- "'Highlighting the number of workers who are teachers can be a particularly effective way of advancing that narrative.' It helps humanize the companies. It emphasizes the message that these are safe alternatives to regular cabs and hotels—as Sundararajan puts it, 'If society trusts this person with our children, then I feel more comfortable sleeping in their bedroom.'"
School News

Simone Tandon (BS '19) shares takeaways from her Marketing & Insights internship at The New York Times

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Excerpt from The New York Times -- "One of the main projects I worked on was to evaluate how we market Cooking advertisements to our clients. I had to understand how Cooking was being talked about on the consumer side and the business side. This project gave me the flexibility to explore the narrative around a media product, like Cooking, and how it differs depending on the target stakeholder. I was able to talk to several employees on the product, marketing, branding, tech and advertising side of Cooking — it was like a small start-up within The Times."
Faculty News

In an in-depth interview, Professor Richard Sylla shares insights on the history of interest rates

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Excerpt from Bloomberg -- "I think one of the main reasons for studying market history is that things that happened in the past tend to repeat themselves, things like financial crises, we had one recently, it was kind of unexpected because we haven't had one for a long time. But just studying the way the markets behaved in the past, there are ups and downs, you can learn a bit about market cycles. An investor needs to know where we are, sort of, in a market cycle because that's valuable information."
 
Faculty News

In a contributed article, Professor Michelle Greenwald writes about business lessons learned from her recent trips to Estonia and Finland

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Excerpt from Forbes -- "Like Estonia, Finland is obsessed with collecting data that can be used to simplify and better citizens’ lives. Both countries have guiding objectives that direct development of government and local company products and services."
Faculty News

Professor Thomaï Serdari adds context to the criticism of Goop, Gwyneth Paltrow's lifestyle brand

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Excerpt from Handelsblatt -- "Instead of dismissing a product as witchcraft, the good critic will offer counter examples but will also entertain the possibility that this product offers something that pure science ( in Goop’s case) has failed to offer. What would that be? A failsafe system to cure disease, to find happiness, and to fully connect mind, body, and soul. And let’s not forget that about 100 years ago, in the 1920s, doctors used to prescribe fresh air, sunshine, and the 'waters' when they could not offer a more scientific remedy to some people’s ailments."
 
Faculty News

Professor Beth Bechky's joint research on women expressing emotions at work is spotlighted

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Excerpt from the Toronto Star -- "'Because the underlying emotions associated with crying are often ambiguous,' the authors tell us, 'the underlying meaning of crying, in terms of what it says about the situation and the crier is also often ambiguous. As a result, we argue that determining the meaning of female crying at work may rely on assessment information other than the crier’s underlying emotions.'"
Faculty News

Professor Lawrence White explains why both state and federal entities have called for the regulation of fintech companies

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Excerpt from InsideSources -- “Partly this is pure power and jurisdiction, but also I think the states genuinely believe that ‘We the states do a better job of regulating financial entities that have a lot of consumer facing aspects, we do a better job of protecting our consumers.’ The feds have a tradition of neglecting consumers and being more partial to the businesses and banks that they regulate. So the states are saying, ‘We can do a better job.'”
Faculty News

Professor Tensie Whelan explains why companies like WeWork hope their sustainability practices will serve as a model for others to adopt

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Excerpt from CNNMoney -- "'The broader gestalt is one that both plays well with the millennials these companies want to attract and is meaningful in terms of supporting better sustainability practices at the office that hopefully employees will carry through at home,' [Whelan] said."
Faculty News

Professor Thomaï Serdari comments on how Van Cleef & Arpels took inspiration from fairy tales in designing its latest jewelry collection

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Excerpt from Luxury Daily -- "’The Grimm brothers' stories are classic fairy tales that have remained beloved and timeless, at least in the Western world,’ said Thomaï Serdari, brand strategist and professor of luxury marketing at New York University and co-editor of ‘Luxury: History Culture Consumption,’ New York.”
Faculty News

In a live interview, Professor Arun Sundararajan criticizes the New York City Council’s recent vote to cap ridesharing licenses, and points to the potential impact on the sharing economy

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Excerpt from Bloomberg -- "I've been frustrated by the storyline that Uber and Lyft are solely responsible for the increase in congestion that we've seen in New York...I don't see the approach of targeting just one contributor as being sensible so I think the one public transit service that New Yorkers really look to and that has steadily been increasing in quality over the last few years is now going to be capped and I think it's really going to hit the people in Brooklyn and Queens..."
Faculty News

Professor Paul Hardart provides context around MoviePass's original business model as it relates to the company’s recent subscription plan changes

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Excerpt from NBC -- "'The rationale was "we can build up a consumer base quickly," said Paul Hardart, a clinical professor of marketing at NYU. 'Get a large subscriber base and then figure out. The outcome you want is it’s an avid part of a consumer’s life and it’s a subscription they’re willing to pay for.'"
Faculty News

Professor Samuel Craig is quoted in a feature story on Conde Nast's sale of three of its titles

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Excerpt from Crain's New York Business -- "'It's a bit of a fire sale,' said professor Samuel Craig of the NYU Stern School of Business."
Faculty News

Professor Scott Galloway's point of view on Tesla CEO Elon Musk's recent tweets is featured

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Excerpt from Business Insider -- "'My mind is blow [sic] over Elon tweet today. I think the Thomas Edison of our age has come off rails. "Funding Secured" means he has the money lined up or he's guilty of market manipulation. His animus toward short-sellers have gotten the better of him,' [Galloway] said."
School News

Robert Salomon, Deputy Vice Dean of Executive Programs, Paula Steisel Goldfarb, Associate Dean of MBA Admissions, Financial Aid and Academic Affairs, and incoming student Fabrice Coles are interviewed about the inaugural class in the new EMBA D.C.program

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Excerpt from Poets & Quants -- "'We’ve always been really proud of having strong numbers of women given the format and culture of our program,' explains Paula Steisel Goldfarb, associate dean of MBA admissions, financial aid and academic affairs. Steisel also shares that 34% of the cohort are under-represented minorities. ... 'I think that what we’re observing in D.C. is a new reality that people want different roles. They want leadership roles in strategy in all kinds of organizations, tech firms, entrepreneurial firms, NGOs, etc.' [says Prof. Salomon].... 'With a wife and three children, the ability to balance work, career and school is very important to me,' says Fabrice Coles."
Faculty News

Professor Theresa Kuchler's and Johannes Stroebel's joint research on tsocial “connectedness” of Americans, as measured through friendship links on Facebook, is featured

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Excerpt from The Economist -- "Using aggregated and anonymised data, the authors find that Americans with tightly clustered social networks comprised mainly of friends located within a short distance of their home tend to have lower incomes, lower levels of education and lower life expectancies. Those with more geographically dispersed social networks tend to be richer, more educated and healthier."
School News

NYU Stern Announces Inaugural Class for its New Executive MBA Washington, D.C. Program

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NYU Stern posted its inaugural class profile for its new NYU Stern Executive MBA (EMBA) Washington, D.C., program.
Faculty News

Professor Nicholas Economides predicts that Facebook will be subject to regulation in connection with its users' data and privacy

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Excerpt from TheStreet.com -- "'The default setting for Facebook data sharing should be to opt out, not in,' [Economides] said. "Regulation could impose this and Facebook would then have to induce users to opt in to this program to have data shared.'"
Faculty News

Professor Thomas Pugel discusses the effect Trump’s trade war may have on brands’ marketing strategies and budgets

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Excerpt from AdExchanger -- “'We still don’t know how all of this is going to play out,' said Thomas Pugel, a professor of economics and global business at NYU’s Stern School of Business. 'One of the main challenges here is uncertainty, a shift toward caution and some amount of risk aversion.'"
Faculty News

Professors Robert Salomon and Jay Rubin are highlighted as favorite faculty by Poets & Quants 2018 Best & Brightest Business Majors Michelle Enkerlin (BS '18) and Shobhit Jain (BS '18)

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Excerpt from Poets & Quants -- "[Professor Robert Salomon] created a curiosity and 'empathy' that resonated throughout the semester, says Michelle Enkerlin. ... 'Professor Rubin embodies the rich wisdom and nurturing spirit that is intrinsic of Stern professors, and he is someone who made me feel prepared and confident to embark on my journey through business school.' - Shobhit Jain."