Experience Stern | News & Events

Excerpt from Adweek -- “'Offering free information on the coronavirus offers an opportunity to reach new customers [and] readers, who may stick with the publication afterward and perhaps be willing to pay later if they are impressed by the content,' said Tom Meyvis, professor of marketing at New York University’s Stern School of Business."

Excerpt from Yahoo Finance -- “'I think the chances of a recession have spiked dramatically, obviously since the coronavirus threat and now impact has happened. I’d say the average economist now is thinking that there’s a 60% chance of a recession within the next twelve months. That’s up dramatically from what is was before. That is the key, but if you go back to the fundamentals of companies and markets before this virus happened, there were a lot of warning signs out there already.'"

Excerpt from Marketplace -- "'Scarcity is a really powerful driver of consumption,” said Adam Alter, who teaches marketing and psychology at the New York University Stern School of Business. Alter said when you go to the store and see that there’s no toilet paper left, that signals that a product is in short supply."

Excerpt from Retail Dive -- "A smooth, swift reverse supply chain helps with that, and enables a retailer's ability to sell a returned item at full price, according to Terry. That's a logistical answer to bolstering the efficiency of the online cart that only goes so far, however. And it doesn't address the increasing concerns about the sustainability of the practice, according to Thomai Serdari, a professor of luxury marketing and branding at New York University's Stern School of Business."

Excerpt from Institutional Investor -- "This dearth of public spending is one of the major reasons for the declines in care standards at nursing homes, according to one of the paper’s authors, Sabrina Howell, who is the assistant professor of finance at New York University’s Stern School of Business and a faculty research fellow at the National Bureau of Economic Research."

Excerpt from Adweek -- “'There are quite a few people who have never worked from home and are not accustomed to doing so, so there has to be a bit of a learning period,' Lechner said. 'The learning curve takes time—and we won’t have time to learn.'”

Excerpt from The New York Times -- “'Given the product prices, there is a sense that the luxury brands must be doing it right, and that makes them immune to public scrutiny,' said Michael Posner, a professor of ethics and finance at the Stern School of Business at New York University. 'But despite the price tags for luxury brand goods, the conditions in factories across their supply chains can be just as bad as those found in factories producing for fast fashion retailers.'”

Excerpt from MIT Sloan Management Review -- "In my experience, companies often focus on the familiar threats because they have systems in place to monitor and measure known risks. This adds very little value to long-term planning, and, worse, it can lead to organizations having to make quick decisions under duress. It’s rarer for companies to investigate unfamiliar disruptive forces in advance and to incorporate that research into strategy."

Excerpt from The New York Times -- “'To avoid huge accounting losses, which cut into capital, the effect would be to not lend, or to lend less,' said Joshua Ronen, an accounting professor at New York University. That could 'paradoxically' hit the most strapped borrowers, he said, since they are often the worst credit risk."
 

Excerpt from The Wall Street Journal -- "For investors, the ability to deliver on those commitments could determine whether Monday’s agreement between the social-media messaging company and Elliott Management Corp. leads to long-term corporate peace or amounts to only a reprieve for Mr. Dorsey, a co-founder of the company. Scott Galloway—a professor at New York University’s Stern School of Business, a Twitter investor and a critic of Mr. Dorsey’s leadership—said the truce between the company and Elliott was 'a stay of execution' for the CEO."

Excerpt from MarketWatch -- "That’s economist Nouriel Roubini sharing his gloomy outlook on the market in an interview with Germany’s Der Spiegel last week. 'You have to hedge your money against a crash,' Roubini continued, adding that his motto is 'Better safe than sorry!'”

Excerpt from The Wall Street Journal -- "Cubicles with desktop computers will give way to augmented-reality headsets, says Arun Sundararajan, professor of technology, operations and statistics at New York University’s Stern School of Business. You won’t need a physical desk; park yourself anywhere at home or in a huddle room and have a simulated office before your eyes—one that goes wherever you go and links you with co-workers around the world."

Excerpt from CNN -- "P&G knew it faced those risks, but ultimately, the company decided to take a chance anyway. Scott Galloway, professor of marketing at New York University's Stern School of Business, called that strategy 'smart' because it can help keep P&G's products relevant to a new generation of younger customers. 'Being 'woke' is going where the money is,' Galloway said."

Excerpt from The City -- "Economist Robert Seamans, an associate professor at the Stern School of Business at New York University, believes research to date is insufficient to support conclusions about how universal basic income might function on a larger scale. For example, receiving a stipend for a limited time is very different than 'getting that money in perpetuity,' he said."

Excerpt from The New York Times -- The window of opportunity for effective action on the climate crisis is rapidly closing,' Frank argued. 'Absent robust measures to curb greenhouse gases, climate scientists forecast steadily more frequent and intense storms, droughts, flooding, and wildfires. Alone among major political parties worldwide, Republicans have refused even to admit the existence of climate change, much less enact meaningful legislation for dealing with it.'”
 

Excerpt from Forbes -- "Named by Forbes as one of the 'Women Changing the World,' Amy Webb is a quantitative futurist. She is a professor of strategic foresight at the NYU Stern School of Business and founder of the Future Today Institute, a leading foresight and strategy firm that helps leaders and their organizations prepare for complex futures. Founded in 2006, the Institute advises Fortune 100 and Global 1000 companies, investment firms and government agencies."

Excerpt from New Statesman America -- "The notion of 'deglobalisation' also exaggerates the reversal of recent years. Global economic integration may have stalled but an index published in December by the logistics firm DHL and the Stern Business School concluded: 'The world remains more connected than at almost any other point in history… with no signs of a broad reversal of globalisation so far.' Assessing figures for trade, investment and other cross-border activity, it found 'no broad retreat from corporate globalisation.'"

Excerpt from Economic Policy Journal -- "This, in effect, is what the new book, When the President Calls: Conversations with Economic Policymakers, is all about. The author of the book, NYU Stern economics professor Simon W. Bowmaker, spent the last seven years talking with thirty-five economic policymakers about their work in the White House. And this book reproduces those interviews."

Excerpt from the Financial Times -- "As infection concerns boost remote working, 'everybody in New York thinks they’ll sit at home and get takeout, but nobody who delivers takeout or Amazon parcels gets paid sick leave,' points out Alison Taylor, executive director of NYU Stern's Ethical Systems centre. An ethical business should extend such benefits to contract and gig economy workers, she argues: 'Do I think there’s a hope in hell they’ll do that? No way.'”

Excerpt from MarketPlace -- "These days we think nothing of getting into a stranger’s car or hiring someone to pick up a chicken at the grocery store. The gig economy has become enmeshed in our daily lives, said NYU business professor Arun Sundararajan. 'Something that people are realizing as they consider the prospect of a more widespread outbreak is the extent to which they rely on immediacy today,' he said. 'If you don’t have something, you press a button.'”

Excerpt from Adweek -- "According to Allen Adamson, founder of marketing firm Metaforce and adjunct professor at New York University’s Stern School of Business, such moderation makes sense. 'Mentioning the virus is like touching the third rail—no marketer should go near it,' Adamson said."

Excerpt from The Washington Post -- "Deregulation has already gone too far, and the coronavirus could pose unique challenges to the financial system that are still unclear, said Larry White, a professor at New York University Stern School of Business. As the virus spreads some people may not be able to work, shop and travel, he said, and 'that is a problem for businesses because at the end of the day they won’t be able to sell stuff.'”
 

Excerpt from The Wall Street Journal -- “'I don’t think the Centers for Disease Control and Prevention or anyone else has the ability yet to forecast the future evolution of the virus with much confidence,' said Stephen Ryan, an accounting professor at New York University."

Excerpt from The Washington Post -- "'Consumers’ irrational behavior will certainly do more damage than reality will,' said Allen Adamson, a consumer brand consultant who teaches at New York University’s Stern School of Business. 'People are emotionally driven and nervous, and nothing makes them more nervous than a threat they can’t see.'”

Excerpt from Bloomberg -- "'If the Olympics get canceled it’s a good idea for Airbnb to think seriously about putting off their IPO' to next year, says New York University Professor Arun Sundararajan, an expert on IPOs. 'It’s not a good idea for them to go public when the pandemic is still underway; there’s too much uncertainty to realistically price the stock.'"