Faculty News
—
Prof. Priya Raghubir on the prevalence of retail pricing tricks
—
Excerpt from the TODAY Show -- "'I think it's very widespread,' she told us. 'You feel smart, you feel happy, and you feel you've got a great deal.'"
Faculty News
—
Excerpt from the TODAY Show -- "'I think it's very widespread,' she told us. 'You feel smart, you feel happy, and you feel you've got a great deal.'"