Press Releases
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Marketing Professors Given $1.1 Million Grant from NIH to Study the Efficacy of Anti-Drug Ads
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NYU Stern marketing professors Eric Greenleaf, Geeta Menon, Tom Meyvis, and Vicki Morwitz, with principal investigator David Heeger, a professor in NYU’s Department of Psychology and Center for Neural Science, and Uri Hasson, an assistant professor of psychology at Princeton, were awarded a two-year, $1.1 million grant by the National Institutes of Health’s (NIH) National Institute on Drug Abuse.
Press Releases
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NYU Stern marketing professors Eric Greenleaf, Geeta Menon, Tom Meyvis, and Vicki Morwitz, with principal investigator David Heeger, a professor in NYU’s Department of Psychology and Center for Neural Science, and Uri Hasson, an assistant professor of psychology at Princeton, were awarded a two-year, $1.1 million grant by the National Institutes of Health’s (NIH) National Institute on Drug Abuse.