Experience Stern | News & Events

NYU Stern marketing faculty are available to offer perspectives on this season's holiday trends. In addition to commentary on Black Friday, Small Business Saturday and Cyber Monday, the following professors can speak to what we will see this year around brick and mortar stores, digital/mobile trends, luxury retail, tech gifts and more.

Excerpt from Politifact -- "'As a general matter, import tariffs are a tax,' said Lawrence White, a professor at New York University’s Stern School of Business. 'Tariffs, like any tax, generally introduce an inefficiency and makes the two sides of the trading relationship poorer — not richer.'"

Excerpt from Financial Times -- "The Trium partner schools — HEC Paris, the London School of Economics and New York University’s Stern School of Business — try to make campus transitions seamless. For example, modules are taught by the professor who is most knowledgeable on the subject, with faculty expected to travel if the class is not where they are based. Gottschalg says this ensures consistent teaching quality across campuses and creates a shared sense of identity among teaching staff."

Excerpt from the Associated Press -- “'They have been living in Never-Never Land, an unsustainable paradise that is now going to get ratcheted back,' said Allen Adamson, an adjunct professor at New York University’s Leonard N. Stern School of Business. 'They are not going to be able offer fewer cups of coffee to close the gap. It’s too big a gap. This is going to draconian in term of what has to be done.'”

Excerpt from Financial Times -- "Not all the community projects on offer at EMBA programmes are local, however. For his global study tour, Bryan Tran Lu, an EMBA student at New York University Stern School of Business, volunteered with his classmates to build sustainable water heaters for low-income communities in Argentina."

Excerpt from Quartz -- "Another possible regulation would be to subject Facebook to bank-style Know Your Customer (KYC) laws. Banks are required to extensively verify their customers’ identities to prevent fraud, money-laundering, and terrorist financing. New York University data science professor Vasant Dhar has called for similar requirements to be imposed on platforms."

Daniel Lubetzky, founder and executive chairman of KIND Snacks, sat down with Professor Tensie Whelan, director of NYU Stern's Center for Sustainable Business, for an in-depth conversation as part of NYU Stern’s 14th annual Haitkin Lecture, hosted by the School’s Business and Society Program.

Modern Finance Topics for Senior Executives is an intensive five-day overview of the modern finance skills, techniques and issues that are most pertinent to top executives of business firms.

Excerpt from The Hill -- "'He is going to rile up and thrill his base while infuriating liberals and moderates who are opposed to him,' Barrett said 'That is very representative of the impact that social media has generally in terms of exacerbating polarization in the electorate.'"

Excerpt from Bloomberg Quint -- "The former deputy governor of the Reserve Bank of India, who once quoted Ernest Hemingway to explain the change in his view on interest rates for Indian economy, 'highly recommends' Vasily Grosman’s Life And Fate, as he shares a list of books that he has enjoyed reading over the years."

Excerpt from Cointelegraph -- "'We all know that banks charge you a lot for transferring money,' told Sylla to Cointelegraph. Bitcoin and other cryptos hold the promise of making overseas payments less expensive and more secure. Breaking the banks’ so-called monopoly here would have benefits."
 

Excerpt from Medium -- “Tom Meyvis, a professor of marketing at New York University’s Stern School of Business, notes that removing gender labels from toys hands more control to the customer, allowing them to ‘decide for themselves what is the ideal product for their son or daughter, rather than being told this is the category your child falls into.’”

Excerpt from Financial Times -- "The Trium Global EMBA comes third overall in this year’s ranking, down one place from 2018, but retains the top spot for both work experience and international course experience. The 18-month course is spread over five locations — modules are taken in Shanghai, Paris, London, New York and California — but the format is designed so that students spend 10 weeks away from the office."

Excerpt from The Seattle Times -- "Boeing’s 'the less said, the better' approach created a vacuum that was ultimately filled by critical news reports that exposed deeper safety concerns and contradicted the company’s statements," Schenkler said.

Excerpt from Marketplace -- “'If necessity is the mother of invention, desperation is the grandmother of innovation, and this is a company that has to take risks,' said Scott Galloway, a New York University marketing professor."

Excerpt from L.A. Biz -- “'Companies that make sustainability a priority stand to benefit immensely, as sustainability initiatives also force them to identify efficiencies in their operations, maximize their supply chains and minimize waste,' said Tensie Whelan, director of the Center for Sustainable Business at NYU Stern, at a 2019 HSBC event on disruption and innovation in the retail and apparel industry. 'The result is often an increase in yearly revenue and a renewed sense of loyalty among consumers who see the company as a champion for sustainability.'”

Excerpt from The Baltimore Business Journal -- "If a company is channel stuffing, it ends up shipping more product than can be sold and accepting as returns more product than it can sell. Ultimately, channel stuffing catches up to the company because the company loses the ability to inflate its sales. The total loss ends up being revealed and the company's stock price takes a hit. 'It's a vicious cycle,' said, Joshua Ronen, a professor of accounting for the Leonard N. Stern School of Business at New York University."

Excerpt from The New York Times -- "An N.Y.U. data scientist who studies Mechanical Turk, Panos Ipeirotis, estimates that there are from 100,000 to 200,000 turkers, and that at any moment several thousand are doing tasks. The vast majority of turkers are believed to be in the United States — at least three-quarters, researchers say — with India a distant second."

Excerpt from Business Insider -- "Any company that creates more than $10 billion in shareholder value does one of two things: extend time (more time, saving time) or enhance time."
 

Excerpt from Bloomberg Tax -- “'Impairment makes a lot of conceptual sense,' said Stephen Ryan, a professor at the New York University Stern School of Business. 'In practice, it’s very difficult for a number of reasons.'”

On Friday, November 15, the Stern Graduate Marketing Association will host the 2019 GMA Conference, entitled, "Multicultural Marketing: Reframing the Cultural Mosaic."

Excerpt from The Place Brand Observer -- "My view on place branding has changed a lot. At the beginning it was strongly influenced by my economics studies, but it has evolved since then in that I’ve integrated psychology and sensory aspects. In fact, now I am working on the application of sensory branding to places. Moreover, nowadays the digital part of a brand and experiences needs also to be considered and measured."

Excerpt from Financial Times -- "A new economics note offers a reasoned argument against ultra-low interest rates; it is the most elaborate version of the so-called 'zombie effect' I have seen. Viral Acharya argues that low rates keep 'zombie firms' alive — these are commercially non-viable companies that only stay out of bankruptcy because banks 'evergreen' their loans at ultra-low rates rather than foreclose."

Excerpt from Thrive Global -- "'It’s worth noting that the law, through ADEA, only offers legal protection for people age 40 or older, “which opens up a separate line of inquiry as to why stereotyping the young as ‘lazy millennials’ is considered acceptable,' Michael North, Ph.D., assistant professor of management and organizations at the N.Y.U. Stern School of Business, tells Thrive."

Excerpt from Politico -- “'Memes are the perfect vehicle for a simple piece of propaganda like the attacks on the whistleblower,' Paul Barrett, deputy director of NYU’s Stern Center for Business and Human Rights whose recent report on 2020 disinformation focused on the power and prevalence of memes in these campaigns, told MT."