Faculty News
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Prof. Robert Seamans's research on newspapers supported by ads is cited
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Excerpt from HBS Working Knowledge -- "Zhu has other research in the works related to ad-sponsored business models, including one with Robert Seamans at New York University that considers how ad-sponsored free newspapers affect pricing and content delivery strategies of incumbent newspapers that charge subscription fees."
Faculty News
—
Excerpt from HBS Working Knowledge -- "Zhu has other research in the works related to ad-sponsored business models, including one with Robert Seamans at New York University that considers how ad-sponsored free newspapers affect pricing and content delivery strategies of incumbent newspapers that charge subscription fees."