Faculty News

Prof. Sinan Aral's research on creating viral marketing campaigns is cited

MIT Sloan Management Review logo
Excerpt from MIT Sloan Management Review -- "Recommendations from friends are effective at creating viral campaigns. But research by Sinan Aral and Dylan Walker shows that automated messages are surprisingly effective, too."
Faculty News

Prof. Jonathan Haidt's book, "The Happiness Hypothesis," is cited

Harvard Business Review logo
Excerpt from Harvard Business Review blog -- "Do everything you can to initiate contact or prepare for interviews, but don't get overly committed. You'll do better in meetings. ... (For a fuller discussion, I recommend The Happiness Hypothesis by Jonathan Haidt.)" Additional coverage appeared in St. Louis Beacon and InsideVandy.com.
Faculty News

Prof. Nouriel Roubini sees equities as a positive investment right now

Wall Street Journal logo
Excerpt from The Wall Street Journal blog -- "Roubini reportedly believes the recent action by the Fed and ECB will continue to make equities an attractive investment over the next few months." Additional coverage appeared in CNBC and another Wall Street Journal blog piece.
Faculty News

Profs Emiliano Pagnotta and Thomas Philippon's paper on trading speed is featured

Excerpt from Hedgeweek -- "The basic premise of the paper is that everything else constant, trading speed is desirable for everyone: all investors are happier if they can execute trades faster. Demand, however, is heterogeneous."
Faculty News

Prof. Baruch Lev's book, "Winning Investors Over," is featured

Excerpt from Professional Manager -- A highly readable book, "Winning Investors Over" is packed full of first-class ideas and supported by research on how top managers should deal with their investors.
Faculty News

Prof. David Poltrack on targeting TV commercials based on age

Excerpt from Big Hollywood -- “There is no link, none, between the age of the specified demographic delivery of the campaign and the sales generated by that campaign.”
Faculty News

A seminar on the US and European bank recovery plans, featuring Prof. Viral Acharya, is highlighted

Excerpt from International Finance Law Review -- "IFLR, Morrison & Foerster and the NYU Stern School of Business recorded a free web seminar on February 1 looking at the differences between European and US bank recovery and resolution plans."
Faculty News

Prof. Jonathan Haidt's book, "The Happiness Hypothesis," is cited

Forbes logo
Excerpt from Forbes -- " ... books I originally found in the self-help section and consider among the best on my bookshelf: 'Stumbling on Happiness' by Dan Gilbert; 'The Happiness Hypothesis' by Jonathan Haidt; and 'Flow' by Mihaly Csikszentmihalyi."
Faculty News

An op-ed by Prof. Evan Shapiro on TV remakes

Huffington Post logo
Excerpt from The Huffington Post -- "I claim that TV Remakes are bad juju, because I have done the research, and it is simply, conclusively, unquestionably, factually true."
Faculty News

Prof. William Baumol's theory, Cost Disease, is applied to the healthcare industry

Guardian logo
Excerpt from The Guardian -- "While some industries might be able to do things more efficiently through management being freed to downsize and respond to market incentives, healthcare is different. This effect is known as Baumol's cost disease, after the New York University economist William Baumol."
Press Releases

New Study Reveals People with Easy-to-Pronounce Names are Favored at Work

Having a simple, easy-to-pronounce name is more likely to win you friends and favor in the workplace, a study by Dr Simon Laham at the University of Melbourne and Dr Adam Alter at New York University Stern School of Business, has found.
Faculty News

Prof. Aswath Damodaran on Mark Zuckerberg's management of Facebook

Wall Street Journal logo
Excerpt from The Wall Street Journal -- “You’re buying [Mr. Zuckerberg’s] stewardship for as long as he chooses to run the company, and that might be too long. To justify the price, you have to assume the management will always be managed to perfection."
School News

NYU Stern is highlighted for incorporating entrepreneurship into its MBA curriculum

Financial Times logo
Excerpt from Financial Times -- "Against a backdrop of turbulent global markets, unemployment at more than 8 per cent and anxiety surrounding US economic growth prospects, the recent government jobs push has given renewed vigour to business schools, from Stanford on the west coast to NYU Stern on the east, which have all tried to incorporate entrepreneurship into their syllabuses."
Faculty News

Prof. Paul Romer on people moving out of poverty in China

CNN logo
Excerpt from CNN blog -- "Since 1979 about 600 million people – or 10% of the entire population of the planet – have escaped poverty in China, according to the World Bank, a feat more successful 'than all the aid programs we have seen throughout the world,' as Stanford economist Paul Romer put it."
Faculty News

Prof. Richard Sylla on the history of US interest rates

Wall Street Journal logo
Excerpt from The Wall Street Journal -- "The US last faced a prolonged period of low rates in the 1940s and early 1950s, when the Treasury Department ordered the Fed to keep rates low so it would be easier to repay World War II borrowing, says New York University economic historian Richard Sylla."
School News

Assistant Dean Isser Gallogly on the "personal expression" question in NYU Stern's MBA application

Excerpt from Bloomberg Businessweek -- “Applicants often feel as though their profile is typical. They worry how they’re going to stand out, and questions like this help them set themselves apart.”
Faculty News

Prof. Nouriel Roubini's stock market predictions are referenced

Huffington Post logo
Excerpt from The Huffington Post -- "The Dow Jones Industrial Average on Friday ended at its highest level since May 2008, back when the Global Financial Crisis was still just a twinkle in Nouriel Roubini's eye."
Faculty News

Prof. Edward Altman's Z-Score Plus Web App is highlighted

Seeking Alpha logo
Excerpt from Seeking Alpha -- "To determine just how bad a spot Patriot Coal's earnings miss puts them in, I utilized the Altman Z-Score + Web App, developed by a mobile financial app start-up, Business Compass LLC, in collaboration with Professor Edward Altman."
School News

NYU Stern's Business and Political Economy undergraduate major is cited

Wall Street Journal logo
Excerpt from The Wall Street Journal -- "Ms. Blount said she's interested in an M.S. in Business and Political Economy, a subject she launched as an undergraduate major at Stern."
Faculty News

Prof. Aswath Damodaran will present at a "Texas Law Review" symposium in February

Excerpt from UT Law -- "The Texas Law Review is holding a symposium entitled 'Reshaping Capital Markets and Institutions: Twenty Years On' at the University of Texas School of Law on Friday, February 24, and Saturday, February 25, 2012."
Faculty News

Prof. Jonathan Haidt's research on morality and politics is featured

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Excerpt from The Atlantic -- "Haidt et al. have ranked responses to a set of online public opinion surveys to show where self-described liberal/moderates differ most sharply from conservative/moderates."
Faculty News

Prof. Justin Kruger's research on conveying emotion via email is referenced

Financial Times logo
Excerpt from Financial Times -- "Academic studies, such as the work of Justin Kruger of New York University and Nicholas Epley of the University of Chicago, have shown that email conveys emotion very poorly. Sarcasm, for example, does not come across easily in email."
Faculty News

Cantor Fitzgerald Chairman and CEO Howard Lutnick on Prof. Amity Shlaes's book, "The Forgotten Man"

Crain's New York logo
Excerpt from Crain's New York Business -- “We all know about the Depression, but there's so much about it that's new to us and which we can learn from if we only take a look."
Faculty News

In an op-ed, Nobel Laureate Prof. Thomas Sargent says Europe can learn a lesson from US history

Wall Street Journal logo
Excerpt from The Wall Street Journal -- "It was by refusing to bail out the states a second time in the 1840s that the United States preserved its federal system, with substantial fiscal independence for state governments. Facing a similar moment, Europe might learn from our experience."