Faculty News

Prof. Richard Levich's co-authored research on the trading styles of fund managers is highlighted

Financial Times logo
Excerpt from Financial Times -- "Mr Pojarliev and co-author Richard Levich conclude: 'We find no evidence to support alpha persistence; a manager’s alpha in one year is not significantly related to his alpha in the prior year. On the other hand, there is substantial evidence for style persistence; funds that rely on carry, trend or value trading or with a long/short bias toward currency volatility are likely to maintain that style in the following year.'"
Student Club Events

The First Annual Stern Hedge Fund Association Summit

The First Annual Stern Hedge Fund Association (SHFA) Summit, themed "Headwinds and Tailwinds: Capitalizing on Volatile Markets," will provide a forum for leaders within the hedge fund and alternative investment industries to discuss opportunities and challenges facing investors in the post-2008 financial environment.
Research Center Events

Ben Kaufman, CEO & Founder of Quirky.com, Talks New Product Development at Himelberg Speaker Series

Budding entrepreneurs from across NYU convened in Stern’s Paulson Auditorium to hear from Ben Kaufman, CEO and founder of Quirky.com.
School News

Data compiled by NYU Stern faculty on US treasury returns is cited

U.S. News and World Report logo
Excerpt from US News & World Report -- "Bonds have rallied too, with US treasuries returning an average of 8.5 percent in 2010 and 16 percent in 2011, according to data compiled by New York University's Stern School of Business."
Research Center Events

Research Director Craig Stacey Examines How to Measure Return on Marketing Investment

Graduate marketing students gathered for a forum with E. Craig Stacey, research director for the NYU Stern Center for Measurable Marketing and founding partner of The Marketing Productivity Group.
Research Center Events

Society for Financial Econometrics Hosts Conference on Measuring & Understanding Asset Price Changes

Academics and practitioners in the field of financial econometrics from around the world gathered in the Netherlands for a conference on "Measuring and Understanding Asset Price Changes: The Price of Liquidity, and the Liquidity of Price." Co-hosted by The Society for Financial Econometrics (SoFiE), which is housed within the NYU Stern Volatility Institute, and the Tinbergen University in Amsterdam, the event featured keynote speakers Thierry Foucault, HEC, Paris; Pete Kyle, University of Maryland; and Richardo Lagos, NYU. Nobel Laureate Professor Robert Engle’s co-authored research on “Liquidity and Volatility in the US Treasury Market: Evidence from a New Class of Dynamic Order Book Models?” was also presented.
Faculty News

An op-ed by Prof. Jonathan Haidt on how humans became religious

TIME logo
Excerpt from TIME -- "If the human capacity for self-transcendence is an evolutionary adaptation, then the implications are profound. It suggests that religiosity may be a deep part of human nature."
Faculty News

A webinar presented by Prof. Marti Subrahmanyam on credit default swaps is cited

Excerpt from Minyanville.com -- "I had the pleasure of listening to a webinar presented by Professor Marti Subrahmanyam of the NYU Stern School of Business last week. Some of the incentives created by CDS include what is referred to as an “empty creditor” problem; this is someone who is both long the bond and the CDS protection and therefore has no net economic exposure."
Business and Policy Leader Events

Jared Cohen, Director of Google Ideas, Inspires Students to Use Technology to Address Global Issues

On March 26, Jared Cohen, Director of Google Ideas, spoke to Stern MBA students, sharing his story as part of the first Stern Signature Series event, a student-designed speaker series.
Faculty News

Prof. Edward Altman's Z-score app is featured

MarketWatch logo
Excerpt from MarketWatch -- "Altman expanded his Z-score to a family of formulas to expand its application beyond publicly held manufacturing companies. Z-score, Z-prime and z-double prime can be used for public and private companies for manufacturing and non-manufacturing. Now it is more available and easier to use than ever."
Faculty News

Prof. Joel Hasbrouck will participate in a US government high-frequency trading panel

Financial Times logo
Excerpt from Financial Times -- "Two influential academics were also included, both of whom have argued in favour of speed trading. ... Joel Hasbrouck of the New York University Stern School of Business co-authored a paper finding that high-speed trading 'improves traditional market quality measures.'"
Faculty News

An op-ed by Prof. Ralph Gomory on how citizens can make corporate actions more visible

Huffington Post logo
Excerpt from The Huffington Post -- "This article suggests something citizens can do to spur these needed discussions and to make visible what corporations are actually doing and the effects of their actions."
School News

Stern's Berkley Center for Entrepreneurship & Innovation is highlighted

WNYC logo
Excerpt from WNYC -- "Several new city-wide initiatives geared to boost the media and entertainment industry in New York were also announced at the ribbon cutting, including ... the expansion of the city's Small Business Services partnership with NYU’s Stern School of Business Berkeley Center for Entrepreneurship and Innovation to offer classes specifically for media business entrepreneurs."
Faculty News

Prof. Vicki Morwitz on alternative ways to keep track of your cell phone

Excerpt from SmartMoney blog -- "'You can teach yourself to be more mindful,' [Morwitz] says. 'After losing my favorite hat in a taxi, I now mindfully check the taxi seat every time after I get up and before I close the door.'"
Faculty News

Prof. Viral Acharya's co-authored research on the repo market is cited

Excerpt from Bloomberg Business -- "Viral Acharya and T. Sabri Oncu of New York University’s Stern School of Business detail the risks in the repo market."
Faculty News

Prof. Jonathan Haidt's book, "The Righteous Mind," is reviewed

The New York Times Logo
Excerpt from The New York Times -- "In 'The ­Righteous Mind,' Haidt seeks to enrich liberalism, and political discourse generally, with a deeper awareness of human nature. Like other psychologists who have ventured into political coaching, such as George Lakoff and Drew Westen, Haidt argues that people are fundamentally intuitive, not rational."
Press Releases

NYU Stern’s Center for Measurable Marketing (CMM) Releases Study on Conversational ROI™

Researchers at NYU Stern's Center for Measurable Marketing (CMM) announced today that M&M'S ranked highest among Super Bowl XLVI advertisers in generating Conversational ROI™. The confectioner generated the highest initial levels of online engagement in CMM's in-depth analysis of online buzz, finishing second only to Doritos in terms of continued conversation.
Faculty News

Prof. Rosa Abrantes-Metz on an investigation of the handling of LIBOR

Excerpt from Le Temps -- "'It's hard to believe that eighteen banks have had interest, exactly the same time, to see the Libor decrease or increase,' says Rosa Abrantes-Metz. ... 'In terms of investment and risk reduction, it is a huge advantage to know in advance which way the rates evolve the next day (French to English translation).'"  Additional coverage appeared in La Tribune and MLex Magazine.
Faculty News

Prof. Scott Galloway's digital IQ ranking of hotels is featured

Reuters logo
Excerpt from Reuters -- "'The number one score [on L2 Think Tank's Digital IQ Index: Hotels report] by Four Seasons reflects the brand's robust presence on social media platforms coupled with what we believe is the best website in the industry,' said Scott Galloway, L2 founder."
Faculty News

Research Scholar Robert Frank on the effects of income inequality

Reuters logo
Excerpt from Reuters -- "'There has been extraordinary growth in the 1 percent,' Frank said. 'Ordinary people don’t want to emulate them, but what happens is that the people who are next to them want to emulate them, and so on. That social cascade ultimately explains why the middle-class home got 50 percent bigger in the past three decades.'"
Faculty News

Prof. Sam Craig on marketing efforts for "The Hunger Games"

Reuters logo
Excerpt from Reuters -- "You've got trailers for the web, you've got games for the iPhone, you've got Twitter, you've got Facebook and they did one clever thing: they had a contest, they invited some fans to the set to get them involved so these kids are really honored to be there and they want to tell everyone else."
School News

MBA student Brian Shimmerlik’s TaxiTreats venture is featured for winning NYC Next Idea competition

New York Post logo
Excerpt from New York Post -- "A plan to put vending machines — selling energy drinks, snack bars, breath mints, gum and even pain relievers — inside yellow cabs won rave reviews yesterday at a city-sponsored contest for new business ideas."
Business and Policy Leader Events

The Economist’s Vijay Vaitheeswaran & Professor Paul Romer Discuss Global Innovation

More than 80 students, faculty and alumni gathered for a fireside chat about global innovation with Vijay Vaitheeswaran, award-winning global correspondent for The Economist and author of Need, Speed and Greed (Harper Collins, Mar '12), and Professor Paul Romer, director of NYU Stern’s Urbanization Project.
Faculty News

An op-ed by Prof. Joel Rubinson on rethinking brand marketing

Fast Company logo
Excerpt from Fast Company -- "When you market from the other end of the funnel, everything is flipped in what Procter and Gamble calls “store back” marketing. The brand narrative, brand values, social media engagement, even TV commercial impact come AFTER the purchase, so they solidify rather than precondition the brand-customer relationship. In this model, shopper marketing cues must be mastered as the main trial generator."