Faculty News
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Prof. Priya Raghubir's research on how credit cards can lead to overspending was highlighted
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Excerpt from New Zealand Herald -- "Academics Priya Raghubir and Joydeep Srivastava from New York and Maryland universities studied the specific mechanisms behind consumer spending according to payment mode and found that credit is treated as Monopoly money by consumers while spending cash reinforced the pain of paying."
Faculty News
—
Excerpt from New Zealand Herald -- "Academics Priya Raghubir and Joydeep Srivastava from New York and Maryland universities studied the specific mechanisms behind consumer spending according to payment mode and found that credit is treated as Monopoly money by consumers while spending cash reinforced the pain of paying."