Research in the News
Prof. Jeffrey Simonoff's study on the connection between Broadway show reviews & success
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![The Economist logo The Economist logo](/sites/default/files/styles/480w/public/assets/images/uat_025662.jpg?itok=nJDMr-JW)
Excerpt from The Economist -- "In a paper published earlier this year, Mr Simonoff and his colleagues found that while shows that received positive reviews in USA Today and the Daily News tended to survive longer on Broadway, reviews in the New York Times has no statistically-significant effect."
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