Ryan Jacoby
Ryan Jacoby co-leads IDEO’s New York location. IDEO is a design and innovation consultancy that creates impact through design. Prior to his current role, Ryan built the Business Design discipline (a mix of entrepreneurial finance, business model prototyping, and design). Ryan is passionate about designing new experiences for users and businesses that serve people. Working to disrupt industries such as media, retail, financial services, healthcare, and consumer goods, Ryan helps clients, big and small, to uncover and architect new ventures, envision new brand platforms, and design new communications, products and services. Ryan holds a BS in Systems Engineering from the University of Virginia and an MBA from Stanford University where he focused on design, marketing, and strategy at what is now the "d.school"
Expertise:
- Designing Brand Experiences
- Business Model Prototyping
- Value proposition and feature refinement
- Customer Development
- Prototyping and iteration
- Consumer Technology, products and services