Faculty News

Professor Marc Hodak provides historical context on the legal battle between Henry Ford and the Dodge brothers

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Excerpt from HowStuffWorks -- "'The number one reason that case is cited is for Ford supposedly wanting to do right by his workers,' says Marc Hodak, an adjunct professor in New York University's business school. 'The idea that he was actually trying to squeeze out the Dodge brothers is something that's often lost.'"
Faculty News

Professor Rosa Abrantes-Metz discusses antitrust legislation and big tech firms

Excerpt from Adweek -- "… These small businesses that people like Senator Warren are concerned about, those are not consumers. They are producers. Those are competitors. And that doesn’t, in my view, fall in the context of antitrust policy."
Faculty News

Professor David Yermack's research on the impact of Michelle Obama's fashion choices is cited

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Excerpt from Go Banking Rates -- "According to a study done by David Yermack, a business and finance professor at New York University’s Stern School, Obama’s fashion choices are worth $14 million per appearance to the designers."
Faculty News

Professors Robert Engle and Johannes Stroebel's joint research on hedging climate change news is spotlighted

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Exceprt from the Harvard Law blog -- "In our proposed approach, rather than buying a security that directly pays off in the event of a future climate disaster, we construct portfolios that have short-term returns that hedge news about climate change over the holding period. By hedging, period by period, the innovations in news about long-run climate change, an investor can ultimately hedge her long-run exposure to climate risk."
Faculty News

In a contributed article, Professor Anika Sharma writes about the value of Instagram's in-app purchase feature for brands

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Excerpt from Ad Age India -- "So what does this all mean for brands? For one, it means that brands now have options. It is possible for brands to offer brand experiences in ecosystems outside of Google. It also means that now brands can deliver a great user experience without the consumer ever leaving their favorite ecosystem. Instagram is the first social media channel to offer the new checkout feature and users love it."
Faculty News

Professor Amy Webb comments on the potential dark side of smart home devices

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Excerpt from CBC Radio -- "We don't always know what data they're collecting, who that data is being shared with, and ultimately—down the road—how that information could be used against us in ways that make us uncomfortable, she told Spark host Nora Young."
Faculty News

In an interview, Professor Nouriel Roubini discusses the state of Europe's economy

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Excerpt from Bloomberg -- "'We’re in the middle of a global slowdown, and this slowdown is particularly more severe in Europe and the euro zone,' Nouriel Roubini, chief executive officer of Roubini Macro Associates Inc., told Francine Lacqua and Tom Keene on Bloomberg Television. 'Europe is on the verge of a recession.'"
Faculty News

Professor Paul Romer shares his views on the impact of a carbon tax in Canada

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Excerpt from The Globe and Mail -- "We need to just say, ‘Look, we’re going to start to put a tax on this.’ And that will mean that the people who were thinking about using carbon-based fuels will ... have an incentive to switch, and others will have an incentive to discover new solutions."
Faculty News

Professor Baruch Lev's book, "The End of Accounting," is cited

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Excerpt from Forbes -- "Accounting professors like Bob Kaplan and Tom Johnson long ago provided more detail on why traditional accounting no longer makes sense, and some like Baruch Lev can tell you about alternative methods that properly take intangible assets into account."
Faculty News

Professor Adam Alter explains why "streaks" on apps are addictive

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Excerpt from The Cut -- "'The issue is that they tip into negative territory when they inspire obsessions,' he explains. 'A streak that gets you to take 10,000 steps every day is good until you have a stress injury, and push through it because you don’t want to abandon the streak.'"
Faculty News

Professor Aswath Damodaran's research on equity risk premiums is highlighted

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Excerpt from ETF.com -- “Equity risk premiums can change quickly and by large amounts even in mature equity markets. Consequently, I have forsaken my practice of staying with a fixed equity risk premium for mature markets, and I now vary it year to year, and even on an intra-year basis, if conditions warrant.”
Faculty News

Professor Joshua Ronen's joint research on the impact of the CARD Act is referenced

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Excerpt from Brookings Institute blog -- "Geng Li of the Federal Reserve Board and Yiwei Dou and Joshua Ronen of New York University find that, following passage of the CARD Act, competition declined significantly in the market for consumer credit cards relative to the market for small business credit cards, which were not subject to the Act."
Faculty News

Professor Vasant Dhar shares his views on the future of work at the CNBC@Work Summit

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Excerpt from CNBC -- "Will AI replace us? Will there be anything left to do for humans? ... Yeah, there will be plenty left for humans to do. The question is will that be meaningful and will that have opportunities for growth and will that be where the value is being added, right? So after the machine does its stuff, how much value will humans add?"
Faculty News

Professor Pankaj Ghemawat, Senior Research Scholar Steven Altman and Associate Research Scholar Phillip Bastian's work on the DHL Global Connectedness Index is covered

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Excerpt from Gulf News -- "For all the talk about global supply chains, most international supply chains are actually regional — a pattern that is documented in the 2018 edition of the DHL Global Connectedness Index, developed by scholars at the NYU Stern and IESE business schools."
Faculty News

Professor Alixandra Barasch's research on how taking photos for social media impacts enjoyment of experiences is referenced

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Excerpt from Evening Standard -- "The research discovered that people composing shots to share suffered 'self-presentational concern' about 'how others perceive them', although they could feel pride or joy when the online likes began appearing."
Faculty News

Research on the impact of coupons on spending co-authored by Geeta Menon, Dean of the Undergraduate College, is featured

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Excerpt from Wirecutter -- "A study by researchers at the NYU Stern School of Business found that coupons for higher-priced items induce people to spend more money than they would otherwise. The study’s authors attribute the effect to 'reference-dependent gain,' where you think you’re getting a deal because you’re saving 5% on the cost of a nice meal, even if you wouldn’t have bought that meal otherwise. You might save $5 on a fancy $100 steak dinner, but you could have just spent $5 on ingredients to cook at home—and not spent that extra $95 at all."
Faculty News

Professor Edward Altman is interviewed about his views on the credit cycle

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Excerpt from ReachX Podcast -- "I believe we are still in a benign credit cycle, and we have been, actually, for over eight years—we're into the ninth year—which is the longest in the history of modern financial markets. Low default rates, high recovery rates if there are defaults, low interest rates and required rates of return for investors, and, finally, high liquidity. Those are the four metrics I look at. So, we're in a benign cycle, and we'll probably remain there for at least another year. My concerns are beyond that period, based on the enormous build up in debt, globally and particularly in the US markets."
Faculty News

Professor Michael Spence shares his outlook on China's economy

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Excerpt from China Daily -- "Michael Spence, a professor at New York University and a Nobel laureate in economics, said the Chinese economy will 'slow a bit' this year amid the slowing global economy and trade frictions. 'And I think the reforms, which have been announced, are serious reforms, ... helping get rid of at least a component of the trade frictions,' Spence said on March 23 at the University of International Business and Economics in Beijing."
Faculty News

In a live interview, Professor Scott Galloway shares his outlook on Lyft's IPO

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Excerpt from Bloomberg -- "I think you saw on Friday that the markets have entered into—or that Lyft's shareholders entered into—consensual hallucination with management that this company garners anything resembling this valuation."
Faculty News

Professor Jonathan Haidt's work on moral foundations is referenced

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Excerpt from NPR -- "There's a wonderful body of literature these days led by Jonathan Haidt who teaches at New York University about 'moral foundations.' What he finds is that everybody in society basically shares two moral foundations: We all care about compassion, and we all care about fairness. We don't define those things in the same way, but we care about those things."
Faculty News

Professor Russell Winer explains how technology is helping drive the growth of vegan businesses

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Excerpt from Channel News Asia -- "The dramatic increase in use of social media and digital media for conversations helps these small niche products where people are very passionate about whatever that product area is."
Faculty News

Professor Andrew Hinkes comments on the sale of an ICO business on eBay

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Excerpt from Cointelegraph -- "'Generally, a person can sell their property, including a business that they may own,' Hinkes told Cointelegraph. 'While eBay maintains a list of restricted goods that cannot be sold on its platform, it appears that there are specific areas on eBay's website designed for the sale of businesses; and Sponsy is listed on a page that appears to allow the sale of web pages and internet companies.'"
Faculty News

In a contributed article, Professor Anika Sharma examines the future of digital assistant devices

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Excerpt from Ad Age India -- "As our digital and non-worlds continue to blend, we will need to be conscious of designing for an inclusive world. This is extremely important from both, a business perspective as well as a consumer perspective. The discussion has only just begun."
Faculty News

Professor Arun Sundararajan underscores the importance of Lyft drivers' satisfaction for the brand's long-term success

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Excerpt from CNN -- "'The driver is the face of the brand,' he said. 'The entire experience is controlled by the person whose car you get into -- if they're projecting, "I'm underpaid and unhappy," that's not going to be a good experience.'"
Faculty News

In a contributed article, Professor Allen Adamson interviews marketing executives from the 2019 AMA New York Marketing Hall of Fame about their success secrets

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Excerpt from Forbes -- "The best marketers have not only figured out what it takes to stay relevant, they are motivated by the challenge. It was about this topic that I had the privilege of talking to Wendy Clark, CEO of DDB, Ann Lewnes, Executive Vice President and Chief Marketing Officer of Adobe, and Keith Weed, Chief Marketing and Communications Officer of Unilever, who will be inducted at an event on April 16 in New York into the 2019 AMA New York Marketing Hall of Fame."

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