Professor Jared Watson explains how private messaging and communities have the potential to boost customers’ brand empathy, which has a direct impact on brand loyalty


At the conclusion of a nine-month competition, NYU’s most promising innovators received startup funding and pro-bono services valued at more than $350,000 at NYU Stern’s annual Entrepreneurs Challenge, organized by the School’s Berkley Center for Entrepreneurship.
At the conclusion of a nine-month competition, NYU’s most promising innovators received startup funding and pro-bono services valued at more than $350,000 at NYU Stern’s annual Entrepreneurs Challenge, organized by the School’s Berkley Center for Entrepreneurship.