Experience Stern | News & Events

“Unlocking the value of social media is difficult,” said John Bell, global managing director of Social@Ogilvy, who estimates that just 20 percent of businesses receive 80 percent of potential benefits from social media. As part of NYU Stern’s Center for Measurable Marketing Speaker Series, Bell shared a sales impact study on the value of integrated social media marketing this spring.

On April 19, as part of their Student Luncheon Lecture Series, the NYU Pollack Center for Law and Business hosted Preet Bharara, the US Attorney for the Southern District of New York who manages the investigation and litigation of all criminal and civil cases filed on behalf of the United States in New York, Bronx, Westchester, Dutchess, Orange, Putnam, Rockland and Sullivan counties.

Excerpt from Variety -- "As with all school programs, the key incentive is the leg-up it gives students. 'It's an important part of their educational experience,' says NYU's Lieberman. 'People come back and say, 'This changed my life.'"

Excerpt from Haaretz.com -- "Money managers can, and must, demand better financial conditions in their contracts for the purchase of the bonds, and they should refuse to acquire bonds at an interest rate that doesn't compensate for opportunistic conduct on the part of the issuer. If bondholders stick to their demands, the issuers will be forced to agree to better financial provisions for the bondholders."

Excerpt from The Journal News -- “Students are looking more and more for programs that can provide the kind of flexibility that 21st-century careers and lifestyles demand, so we’re working hard to do that.”

Excerpt from Harvard Business Review blog -- "Collaboration now occurs all the time at personal desks and in hallways, or virtually via internet or smart phones, and it's often spontaneous and informal, rather than planned in advance. Unfortunately our legacy work environments — dominated by offices or cubes — rarely match this new reality."

Excerpt from Bloomberg -- "I didn't sell it because I thought it was overvalued or because I thought Apple has gone up too much. I sold for a very strange reason. ... I sold because I'm a little uncomfortable with the other people that are holding Apple shares right now. The new investors who have come into Apple scare me. They're momentum investors. They've shifted the game. The rules of the game have shifted and I'm not comfortable with this game."

The American Academy of Arts and Sciences (AAAS) has elected eight New York University faculty as fellows: Crispin James Garth Wright, a professor of philosophy; Yacov Trope, a professor of psychology; Danny Reinberg, a professor of biochemistry and molecular pharmacology, NYU School of Medicine; Elizabeth Phelps, a Silver Professor of Psychology and Neural Science; Paul Boghossian, a Silver Professor of Philosophy; Richard Sylla, Henry Kaufman Professor of the History of Financial Institutions and Markets at NYU’s Stern School of Business; Daryl Levinson, David Boies Professor of Law at NYU’s School of Law; and Marvin Trachtenberg, Edith Kitzmiller Professor of Fine Arts at NYU’s Institute of Fine Arts.

Excerpt from Bloomberg Businessweek -- "Dean Peter Henry and MBA students from NYU’s Stern School of Business, head to Times Square to ring the Nasdaq closing bell (@nyustern, April 13)"

Excerpt from Bloomberg Businessweek -- "The size and complexity of the problems—and opportunities—facing business today require leaders who understand the linkages between the financial and the real economy, between business and policy, and who can balance the quest for profit with a responsibility to the public good."

Excerpt from BBC -- "There's not one particular thing that we associate with Yahoo the way we associate search with Google and social networking with Facebook, so Yahoo needs to pick one of their properties and focus on making it the thing that the company puts most of their resources behind."

First year NYU Stern MBA students Jen Hayes, Maria Medina and Stacey Anker (not pictured) were awarded First Place in the 2012 Macy's MBA Challenge. The winning team members took home a $1,000 prize and were invited to Macy's headquarters to present their case to various executives from Macy's Inc. including Martine Reardon, Chief Marketing Officer, and Terry Lundgren, Chief Executive Officer.

Join fellow alumni and business leaders on April 17, 2012, at the New York Public Library for our Annual Haskins Award Dinner. This year's dinner celebrates and recognizes the contributions of our Chairman's Circle, Haskins Founders, Haskins Benefactors, and Haskins Investors, and the 2012 Charles Waldo Haskins Award recipient Mayor Michael R. Bloomberg, City of New York.

NYU Stern’s Berkley Center for Entrepreneurship & Innovation hosted Alex Osterwalder, co-author of Business Model Generation, as part of the Himelberg Speaker Series this Spring. Osterwalder shared insights on how to develop a disruptive business model. His Business Model Canvas, a tool to visualize, challenge and reinvent business models, is used by leading organizations around the world.

Excerpt from Bloomberg -- "...Dodd-Frank failed to heed a fundamental law of architecture: Form must follow function. For financial regulation to be effective, it should focus on economic function, rather than legal form. If it doesn’t, institutions will quickly find new forms that free them of regulatory constraints. What walks like a duck and quacks like a duck must be regulated as a duck, even if it is legally a goose."

Excerpt from Bloomberg -- "'People of status and power have an illusory sense they can control more than they do,' said Pettit. 'That leads to unrealistic optimism, increased risk-taking and decreased inhibitions.'"

The Craigslist website has become synonymous with easily linking up buyers and sellers of products and services in many US states with no monetary cost. According to new research by Anindya Ghose, Associate Professor of Business Associate Professor of Information, Operations and Management Sciences, with doctoral student Jason Chan, the online classified may provide more than a forum for commerce and camaraderie, and indeed comes with a high cost. The authors find that the expansion of Craigslist into different US states over eight years has increased the incidence of sexually transmitted diseases (STDs) because of the personal ads that enable casual sexual encounters.

Excerpt from VoxEU -- "The deadliest aspect of the Eurozone crisis is the tripwire linking the riskiness of banks and governments. This column provides evidence of the link and explains how it arose. It argues that given the near-chaos-like interaction, the zero risk weights on sovereign bonds should be revisited"

Excerpt from The Huffington Post -- "So why has Wall Street gotten so inefficient, flying in the face of market theory? Philippon offers one possible reason: Technological advancements have actually increased trading activity, which makes more money for Wall Street, but doesn't do anything for its efficiency."

Excerpt from The Economist -- " ... a group of American academics circulated a paper showing that banks’ individual estimates of their borrowing costs were surprisingly close, given their different levels of risk. That suggested something fishy but was not conclusive proof, according to Rosa Abrantes-Metz of New York University Stern School of Business, one of the paper’s authors."

Dean Peter Henry, with current MBA students and faculty, rang the NASDAQ Closing Bell in Times Square in New York City.

Excerpt from The Washington Post -- "The entry of Craigslist produces a transformative shift in casual sex-seeking behavior,' Jason Chan and Anindya Ghose write in 'Internet's Dirty Secret: Assessing the Impact of Technology Shocks on the Outbreaks of Sexually Transmitted Diseases.'"

Excerpt from MSNBC -- "As the balance of power tilts even more toward the Kindle platform, book publishers will lose bargaining power, [Sundararajan] added, and eventually, as it gathers more market power, Amazon.com will be able to raise prices."

Excerpt from Project Syndicate -- " ... the recession on the euro zone’s periphery is deepening and moving to the core, namely France and Germany. Indeed, the recession will worsen throughout this year, for many reasons."

Former Chairman of the Federal Reserve Board Paul Volcker spoke with a group of more than 100 students at the seventh annual Haitkin Lecture, organized by Stern’s Business & Society Program Area. Looking at the prospects for financial reform, Volcker underscored the importance of government oversight in today’s markets and stressed the critical role of internal controls in banks.