Faculty News

Key takeaways from Professor Ingo Walter's recent book, "Bridging the Gaps," are spotlighted

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Excerpt from CIO Magazine -- "Lipshitz and Walter write that, 'The data strongly support the assertion that infrastructure assets generate stable cash flows. With yield (largely contracted) representing a significant portion of total returns, the asset class constitutes a defensive investment.'"
Faculty News

Professor Alixandra Barasch is quoted in a story exploring how advertisers market products to women

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Excerpt from The Washington Post -- "'He knows about chocolate, but it’s clear he knows about other things, too,' says Alixandra Barasch, a professor of marketing for New York University’s Stern School of Business, whom we enlisted to help break down the chef’s appeal."
Faculty News

Professor Scott Galloway's comments calling for the break up of big tech are cited

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Excerpt from InvestorPlace -- "Nonetheless, Shopify benefits from the Amazon backlash. Statements from people like Scott Galloway, claiming Amazon partners with companies like a virus on a host, drive smaller merchants to Shopify. This is despite the fact that more than half of Amazon’s product sales are on behalf of third parties."
Faculty News

In an Q&A interview, Professor David Yermack offers advice for consumers interested in applying for an unsecured credit card

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Excerpt from WalletHub -- "The costs are high because customers with poor credit tend to default at high rates. Lenders need to compensate for this by charging higher fees and interest."
Faculty News

In a live interview, Professor Arun Sundararajan explains why circumstances surrounding WeWork underscores a transparency issue among early-stage IPOs

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Excerpt from CNBC -- "Companies are getting too much capital in before being subjected to the scrutiny of public markets, says Professor Arun Sundararajan from the New York University Stern School of Business."
Faculty News

In an op-ed, Professor Allen Adamson highlights the evolution of how marketers use celebrities in their branding

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Excerpt from Branding Mag -- "The idea of using a celebrity’s status or credibility to help boost awareness or sales of a product has been a marketing strategy since at least the 1700s when Robert Wedgewood asked members of the Royal Family to endorse his family’s elegant Wedgewood tableware."
Faculty News

Professor Anindya Ghose notes that Japanese companies must break out of their comfort zone in order to succeed in global markets

Excerpt from Campaign Asia -- "'To become truly global will require Japanese executives to get out of their comfort zone and think drastically differently about organisation, marketing, and strategy,' said Anindya Ghose, Heinz Riehl Chair Professor of Business at New York University’s Stern School of Business.
Faculty News

In an op-ed, Professor Allen Adamson asserts that a large portion of Tesla's success stems from its competitors' lack of significant innovation

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Excerpt from Forbes -- "The headlines about the valuation of Tesla seem to multiply along with the company’s share price. As the electric-car maker’s market value recently topped $100 billion, it’s clear that Elon Musk has driven Tesla into a new zone. But, Tesla’s peak is not necessarily because Wall Street believes Musk is doing everything right."
Faculty News

Professor Lawrence White asserts that companies will divert their business out of New York following the Trump Administration's move to prohibit NY residents from renewing their access to Global Entry and other Trusted Traveler Programs

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Excerpt from Fortune -- "Companies will soon begin to divert their business out of New York and to other states’ points of entry, agrees Lawrence J. White, a professor at New York University’s Stern School of Business. 'There are alternatives, like Vermont,' he says. 'Certainly the trucking companies will become quickly aware if they aren’t already, and so they’ll divert to another state. They will explore alternatives.'"
Faculty News

Professor Vasant Dhar discusses the current regulatory environment surrounding technology companies, noting how California’s consumer protection law is a step in the right direction

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Excerpt from InvestorPlace -- "'The unbridled profit maximizing ‘objective functions’ that are applied at scale will continue to abuse data to the extent they can get away with it. The communications act of 1996 protects them. This should change. California’s consumer protection law is a step in the right direction in that it puts businesses on notice for violations, namely, if the data are used for purposes other than those stated by the data collector. But enforcement will not be easy.'”
 
Faculty News

Professor Jonathan Haidt explains why he believes social media is a contributor to the recent rise in teen mental health problems

Excerpt from Nature -- "A sudden increase in the rates of depression, anxiety and self-harm was seen in adolescents — particularly girls — in the United States and the United Kingdom around 2012 or 2013 (see go.nature.com/2up38hw). Only one suspect was in the right place at the right time to account for this sudden change: social media."
Faculty News

Professor Aswath Damodaran's valuation model is referenced in a story about Tesla's rising share price

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Excerpt from Bloomberg -- "Using a valuation model created by Aswath Damodaran, a professor at New York University’s Stern School of Business, there’s a way to reach $1,000 per share -- though it would require sales at the electric car-maker to jump 10-fold from 2019’s full year figures."
Faculty News

Professor Paul Wachtel is quoted in a story exploring the shifting relationships between politicians and central bankers

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Excerpt from World Finance -- “'Trump has no intellectual or personal issues with Powell – he just finds him to be a convenient target,' said Professor Paul Wachtel, an expert on central banking who teaches at the New York University Stern School of Business."
Faculty News

Professor Anindya Ghose's comments on advanced artificial intelligence (AI) are referenced

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Excerpt from AdExchanger -- "It also ignores a fundamental truth: We are entering a new battleground. At AdExchanger’s Industry Preview last week, speaker and NYU Stern School of Business professor Anindya Ghose said in his presentation on advanced AI that 'past winners acted on the known needs of their existing customers, while future winners will identify the unknown needs of their potential customers.'”
Faculty News

In a video interview, Professor Tom Meyvis comments on online vs. offline retailing and how the trade war with China affects consumers

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Excerpt from Phoenix Satellite TV -- "Shopping could be fun or it could be better advice. You would go to Home Depot and somebody advises you on what to do, or even your local hardware store and they help you out. Those are situations that people are probably still willing to pay extra. Even though online may be cheaper and more convenient, we're still social animals. We still want to hang out with other people and you can't just spend an entire day behind the computer.'"
 
Faculty News

Research on the history of credit rating agencies from Professor Lawrence White is cited

Excerpt from Morningstar -- "But because of their complexity, bonds and credit ratings also have been intertwined for more than a hundred year (link)s, according to this brief history (link) of the industry by Lawrence White, a professor of economics at New York University."
 
Faculty News

Professor Scott Galloway's blog post on the recent Iowa Caucus is published

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Excerpt from Business Insider -- "'Millions of dollars, hours, ads, and corn dogs are concentrated on small states that don't make a big dent in the effort to organize and activate the national voter base,' says Professor Galloway."
Faculty News

Professor Paul Hardart weighs in on efforts made by the Academy of Motion Picture Arts and Sciences (AMPAS) to promote diversity and inclusion

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Excerpt from Forbes -- "Paul Hardart, director of New York University’s Director, Entertainment, Media and Technology Program shared that 'if you look at most of the nominees [this year] it’s glaring…to the Academy’s credit, they aggressively tried to put things in place. Doing what they can with what they can control.'"
Faculty News

Professor Thomai Serdari is quoted in a story probing the business case for fashion shows in 2020

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Excerpt from Fashionista -- "It might not currently fit in with his brand, but Panichgul still sees the value in doing a fashion show — as does Thomai Serdari, a strategist in luxury marketing and branding and adjunct professor at NYU's Stern School of Business."
Faculty News

In a Q&A interview, Professor Thomas Philippon shares takeaways from his book, "The Great Reversal"

Excerpt from American Enterprise Institute Blog -- "How concentrated is corporate power in America today? How big of a problem is this? According to Thomas Philippon, the answers are “more concentrated than in Europe, and more concentrated than any other time in recent American history,” and, more simply, 'yes, it’s a big problem.' Last week on Political Economy, Thomas and I delved into this argument, outlined in his recently released book, The Great Reversal: How America Gave Up on Free Markets."
Faculty News

Professor and Dean Emeritus Peter Henry explains that by educating citizens, the Bank of Jamaica is creating a shift in the political equilibrium

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Excerpt from Central Banking -- "While the songs and campaigns have been effective in educating the public on the importance of low and stable inflation, Peter Henry, dean emeritus of New York University’s Leonard N Stern School of Business, believes the central bank has 'done something much deeper.'"
Faculty News

Professor Nicholas Economides shares his thoughts on how the coronavirus outbreak is impacting production of goods made in China

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Excerpt from E.W. Scripps -- “'There is a major disruption of the supply of these goods because right now everything is at a standstill in China,' Economides said. "How long the disruption will last, we have no idea.'”
 
Faculty News

Professor Haran Segram explains why some founders are opting to take their companies public through a direct listing rather than an IPO

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Excerpt from Business Insider -- "The company can also save money through not having to pay banks marketing the company to investors as much. When banks help raise money for companies during an IPO, they can charge 2-8% of the total capital raised, Segram said. He estimates that Spotify saved $100 million through its direct listing."
 
Faculty News

Professor Sunder Narayanan weighs in on the future of tech company mascots

Excerpt from CMS Wire -- "Yet clinical associate professor of marketing at New York University, Sunder Narayanan, maintains that tech companies still seek a way to convey character and personality and posits that the Google Doodle is just a modern-day brand mascot — 'a Doodle has been a Charlie Chaplin-honoring video, 'Google' written out in Braille, and a playable game of Pac-Man.'”
 
Faculty News

Professor Aswath Damodaran's recent blog post on the valuation of Tesla is mentioned

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Excerpt from CNBC -- "NYU Stern Professor Aswath Damodaran, who is often called Wall Street’s Dean of Valuation, succinctly summed up the Tesla debate. 'It is a company where there is no middle ground, with the optimists believing that there is no limit to its potential and the pessimists convinced that it is a time bomb, destined to implode,' he wrote in a recent blog post."
 

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