Faculty News

Professor Anindya Ghose shares what he believes marketers should focus on right now

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Excerpt from CNBC -- "I would say let's start with the mechanism which is mobile. I think it is incredibly important for them to focus on mobile, how to make use of it, what kind of investments to make, what are the targeting strategies with mobile. Number two is the imminent advances in artificial intelligence and analytics. Once you have a mobile strategy is to think about how you can use data and artificial intelligence. The third thing is blockchain. Blockchain is going to be a game changer."
Faculty News

Professor Lawrence White discusses the impact of the US national debt on the economy

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Excerpt from Yahoo Finance -- "'During recessionary periods, [the government] is seeing a shortfall of revenues, and unemployment is high,' said White. 'There needs to be larger aggregate spending, and that spending happens through borrowing.'"
Faculty News

Professor David Yermack is interviewed for a story on the evolution of blockchain education

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Excerpt from Bitcoin Magazine -- "Be it for hype or genuine interest, the 'subject is growing quickly,' Yermack told us, 'and there is a lot of demand from students for courses in the fintech area.'"
School News

Nicole Imbriaco (MBA '19), a student in the Andre Koo Tech MBA program, describes ​what attracted her to the program and ​her career goals

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Excerpt from BusinessBecause -- "The dual focuses of a traditional MBA and the more technical study attracted me because it’s the perfect combination that builds on the foundation I previously established with my undergrad degrees in finance and business analytics. From the beginning I’ve had an interest in both the business and technology side, so the Tech MBA at Stern is the perfect fit in allowing me to increase my depth of knowledge on both areas simultaneously."
Faculty News

Professor Roy Smith shares his views on a potential merger of Deutsche Bank and Commerzbank AG

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Excerpt from Bloomberg -- "Such a plan might even work if the banks are able to combine retail businesses, decrease headcount and sell off some global operations, including trading infrastructure, said Roy Smith, emeritus professor of management practice at New York University’s Stern School of Business. Still, he sees that as a long shot. 'It’s like tying two drunks together to give them more stability,' Smith said in an interview."
School News

A panel discussion of tech firm acquisitions and innovation at the Global Antitrust Economics Conference, held at Stern, is featured

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Excerpt from TheStreet.com -- "As the market power of companies such as Alphabet Inc. (GOOGL) , Amazon.com Inc. (AMZN) and Facebook Inc. (FB) increases, their acquisitions of smaller companies may start to raise red flags for antitrust regulators. A panel of economists and lawyers examined the link between mergers, antitrust reviews and innovation at an NYU Stern School of Business antitrust conference last Friday."
Research Center Events

Executive Education Short Course: Advanced Corporate Finance: Strategies for Optimizing Capital Structure and Maximizing Shareholder Value

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This program is designed for professionals who make financial decisions or frequently communicate with financial decision makers. It is also a good fit for individuals looking to improve their financial literacy and understand the basic drivers of corporate decision making.
Faculty News

Professor Robert Salomon analyzes the Trump Administration's approach to international trade

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Excerpt from Bloomberg -- "If you look at the United States right now, we are not only on the precipice of a trade war in general but we are battling one potentially on two fronts. So one with our allies, Mexico, Canada, and the European Union notably and then also with China."
Faculty News

In an in-depth interview, Professor David Yermack shares how he first became interested in bitcoin and his views on the regulation of cryptocurrencies

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Excerpt from ValueWalk -- "I approached a colleague at NYU Law School who had been teaching Banking Law and had been covering a little bit of Bitcoin for a number of years and I proposed launching a course on this topic. That course, if you fast forward today, has 230 students and is the foundation of a whole program of FinTech courses that we have at Stern and the IOMS Department. This has caught the imagination of a lot of students, but also a lot of employers who are hiring many students in the space."
Faculty News

In a joint op-ed, Research Scholar Elad Sherf highlights the connection between manager workloads and fair treatment of employees

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Excerpt from the Harvard Business Review -- "...being fair requires time and effort, and overworked managers may struggle to prioritize fairness when more urgent technical tasks demand their attention. For managers who want to ensure that they treat their employees fairly, it is important to shield being fair from other competing tasks. Try cementing time with your employees into your schedule so that you’re less susceptible to the effects of workload."
Research Center Events

Executive Education Short Course: Understanding the Basics of Corporate Finance

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This program is designed for professionals who make financial decisions or frequently communicate with financial decision makers. It is also a good fit for individuals looking to improve their financial literacy and understand the basic drivers of corporate decision making.
Faculty News

Leadership takeaways from Professors Joel Steckel and Allen Adamson's book, "Shift Ahead," are featured

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Excerpt from Inc. -- "'A leader must be able to tolerate uncertainty and keep the troops in a positive frame of mind throughout the process,' Adamson and Steckel write. 'To borrow from Star Trek, the leader must have what it takes to "boldly go where no man has gone before," and demonstrate a personal commitment to driving change forward.'"
Faculty News

Professor Pankaj Ghemawat's research on globalization is referenced

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Excerpt from ETFTrends.com -- "One of the questions [Ghemawat] examined was, in terms of foreign direct investment, what percentage of all the investment that occurred in the world in 2016 was accounted for by cross-border investment? In other words, what percentage of overall investment was made by companies outside of their home nation. The answer was less than 10%. This actual number was far lower than most people expect."
Faculty News

Professor Tensie Whelan explains the business case for sustainability

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Excerpt from ICAS -- "'An organization should care about sustainability – environmental, social and economic – because it can drive competitive advantage, license to operate, employee engagement, risk reduction, and a variety of other things, as well as add value to society,' said Tensie Whelan, Director of the Center for Sustainable Business at New York University’s Stern School of Business."
Faculty News

Professor Jonathan Haidt's work on moral psychology is referenced

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Excerpt from The Atlantic -- "In Jonathan Haidt’s work on moral psychology, he argues that conservatives care more than liberals about the moral foundations of loyalty, authority, and purity."
 
Faculty News

Professor Scott Galloway discusses Walmart's rollout of Jetblack, a concierge shopping service

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Excerpt from Bloomberg -- "'I don’t know if it will work, but I know it’s a good idea,' Scott Galloway, a marketing professor at New York University, said by email. 'No traditional retailer has done a better job than Walmart of grabbing the mic back from Amazon.'"
Faculty News

Professor Robert Salomon discusses the potential impact of new tariffs on steel and aluminum imports

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Excerpt from Reuters -- "We are at the beginning of what looks like is becoming a trade war. I don't expect the European Union to take these tariffs lightly, and I expect that they'll respond."
School News

Stern's Entertainment, Media and Technology offerings are featured; Professor Samuel Craig and alumna Evelyn Zhang (MBA '16) are quoted

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Excerpt from Find MBA -- "In terms of the program itself, we started off focusing on the entertainment industry, and in the late 90s, the entertainment industry was pretty much siloed. Movie studios were movie studios, and TV networks were TV networks. But that has changed considerably, so there’s this huge move toward convergence, and what television is today is really quite different from what it was in the year 2000."
Faculty News

Professor Lawrence White shares how Italy's political crisis will impact financial markets

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Excerpt from CNBC -- "Italy is an issue. We've got the common currency and if they decide they want to pull out of it, that can lead to a lot of disruption. Imagine that you have a deposit in an Italian bank and they say they want to pull out of the Euro. Do you want to leave your deposit in that Italian bank and maybe you'll end up with Lira and you don't know what the exchange rate is going to be, or will you want to move it maybe to a German bank in Germany? ... I can imagine a lot of fluctuations in the markets as new particular events hit the front page."
Faculty News

Professor Thomaï Serdari comments on Stuyvestant Town's use of a truck in its new ad campaign

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Excerpt from The New York Times -- "'I think it’s original and smart and memorable enough to bring in people who might not want to spend their weekends apartment-browsing,' said Thomaï Serdari, an associate professor of marketing at the Stern School of Business at New York University. Whoever dreamed up the stunt, added Ms. Serdari, who isn’t affiliated with StuyTown, is 'very much ahead of the game, which is strange when talking about a truck going through a neighborhood.'"
Faculty News

Professor William Silber's book, "When Washington Shut Down Wall Street," is referenced in a letter to the editor

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Excerpt from The Wall Street Journal -- "As documented by NYU Prof. William Silber, Treasury Secretary William Gibbs McAdoo (later Woodrow Wilson’s son-in-law) permitted major New York banks to count New York City securities as reserve collateral to underwrite an emergency note issuance to plug the New York City funding gap."
Faculty News

Professor Dolly Chugh's joint research examining gender diversity on corporate boards is featured

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Excerpt from The Economist -- "[The co-authored paper] concluded that: 'If organizations see gender diversity as a goal but tend to consider that goal satisfied once they match or just surpass the gender diversity levels of peers, then attaining true gender diversity may be jeopardized.'"
Faculty News

Professor Arun Sundararajan explains why GM is positioned to be one of the first companies to launch autonomous vehicles

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Excerpt from The Washington Post -- "'If you combine GM’s technology with the distribution network in some sense represented by Uber and Didi and Grab, it makes it more likely that GM will be the first to market with an autonomous taxi on demand,' said Arun Sundararajan, a professor at New York University’s Stern School of Business. 'We hear a lot about Tesla and Uber, but their autonomous technology is significantly behind Waymo and GM. Apart from Waymo, I don't see any other company that poses a significant threat to GM being the first to market at scale.'"
 
Faculty News

Professor Pankaj Ghemawat's new book, "The New Global Road Map," is reviewed

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Excerpt from Borsen -- (Translated from Danish using Google Translate) "'The New Global Road Map' can be read by both the National Economist and the Chief Executive, and they will both become smarter."
Faculty News

Professor Anindya Ghose's book, "Tap" and research on mobile marketing are featured

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Excerpt from Sohu.com -- "...as explained in Prof. Anindya Ghose’s best-selling book 'Tap' (already translated into multiple languages), if we know that a person just went to a Huawei store and then went to a millet store and then passed by Samsung, they took a break. The circle finally reached the Apple Store. We will know more about this person's way of thinking, will understand his trajectory, and understand more about why he visits the Apple Store, and what kind of brand may be of interest."

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