Faculty News

Professor Jared Watson explains how private messaging and communities have the potential to boost customers’ brand empathy, which has a direct impact on brand loyalty

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Excerpt from Vogue -- "Micro-communities act like a backstage pass or an Amex Centurion card by 'making people feel special', says Forrester’s Kodali. Private messaging and communities have the potential to boost customers’ brand empathy, which has a direct impact on brand loyalty, adds Jared Watson, assistant professor of marketing at NYU Stern School of Business. 'It allows brands to craft individualised messages for each subgroup of consumer rather than a one-size-fits-all approach.'"
Faculty News

Postdoctoral Fellow Rachel Marie Brooks Atkins cites findings from her research including that Black and white households with similar financial resources do not have equal access to commercial loans

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Excerpt from Los Angeles Times -- "Even when Black and white households have similar financial resources, there’s still not the same level of access to commercial loans, said Rachel Atkins, a post-doctoral faculty fellow in the management and organizations department at the NYU Stern School of Business. For example, Atkins’ research is showing that Black homeowners weren’t as able to use their home equity for start-up capital as white homeowners could. 'There’s just too much evidence that Black business owners are not able to access commercial lending to the same degree,' Atkins said."
Faculty News

Center for Business and Human Rights Deputy Director Paul Barrett warns that a new Twitter feature, which allows users to add up to 140 seconds of audio, could be used to spread harmful content

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Excerpt from The Washington Post -- “'Unfortunately, if the company gives users a new way to express themselves, some of those users are likely to take advantage of the situation to spew the sort of harmful content that has long been associated with Twitter,' said Paul Barrett, deputy director of the NYU Center for Business and Human Rights."
School News

Data from a new report published by the Center for Business and Human Rights examining how social media companies have outsourced the critical function of content moderation to third-party vendors is cited

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Excerpt from Business Standard -- "Even Facebook moderators do blunders. Tasked with reviewing about three million posts a day, Facebook moderators make about three lakh mistakes in 24 hours in deciding what should stay online and what should be taken down, according to a new report from New York University's Stern Center for Business and Human Rights."
Faculty News

Insights from Professor Adam Alter's book, "Irresistible," are spotlighted in an article exploring targetless scrolling on social media

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Excerpt from Forbes -- "According to Adam Alter, a professor at New York's Stern School of Business, the author of Irresistible: The Rise of Addictive Technology and the Business of Keeping Us Hooked , we will find ourselves in a kind of autopilot as the 'sliding down' of all the news on Pinterest."
Faculty News

Professor Edward Altman comments on why he believes even a rebound in economic activity won't stop a record-breaking wave of bankruptcies in 2020; his Z-Score research is mentioned

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Excerpt from The New York Times -- "Edward I. Altman, the creator of the Z score, a widely used method of predicting business failures, estimated that this year will easily set a record for so-called mega bankruptcies — filings by companies with $1 billion or more in debt. And he expects the number of merely large bankruptcies — at least $100 million — to challenge the record set the year after the 2008 economic crisis."
Research Center Events

Who Moderates the Social Media Giants?

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Join the NYU Stern Center for Business and Human Rights for an hour of timely discussion and audience Q&A on one of the most pressing issues facing the social media industry and its billions of users: How are Facebook, Twitter, and YouTube carrying out the crucial function of content moderation?
Business and Policy Leader Events

In Conversation with the Dean featuring Professor Dolly Chugh

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Dean Raghu Sundaram and Professor Dolly Chugh engaged in a wide-ranging discussion, touching on a variety of topics including how to fight unconscious and systemic bias, different approaches to pursue social change and social justice, and the value of being a good-ish person.
Faculty News

In a video interview, Professor Nouriel Roubini offers his thoughts on the global economic impact of the COVID-19 pandemic

Excerpt from Australian Broadcasting Corporation -- "In my view, COVID-19 is going to be quite dynamic and subpar, because this is not just the natural disaster, it's also a crisis of the time where both corporations have too much debt and therefore given them uncertainty on their hands, on the second wave, on economic insecurity coming from job losses."
Faculty News

Professor Batia Wiesenfeld offers insights on how pay and promotion outcomes are impacted by primarily working from home versus working in the office

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Excerpt from Financial Times -- "Those working from home might be right to feel that out of sight means out of mind. Batia Wiesenfeld, a management professor at New York University’s Stern School of Business, says research has shown that 'if you look at the pay and promotion outcomes [of those working from home] and adjust it for their higher performance, they were disadvantaged relative to people in the office. We know that if [workers] are remote, it’s better if their manager is also remote.'"
School News

Professor Dolly Chugh is recognized on Poets & Quants' "Favorite MBA Professors Of The Class of 2020" list

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Excerpt from Poets & Quants -- “'Dolly Chugh has been my favorite professor, and I’ve taken both her Leadership in Organizations and Managerial Skills classes. While I thought business school would be all “hard skills” classes, I’ve enjoyed the opportunity to hone my interpersonal skills and focus on the kind of leader I hope to be. Her interactive classes are inclusive of many learning styles, and I also loved reading her book, The Person You Mean to Be: How Good People Fight Bias. Each class session leaves me energized and excited to implement a new workplace management tool.'"
Faculty News

In a podcast interview, Professor and Dean Emeritus Peter Henry discusses the responsibility of companies to tackle racial injustice

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Excerpt from The Economist -- "'There's now a large body of overwhelming evidence, much of which was pioneered by my late colleague Kathy Phillips who was a professor at Columbia University, that shows that diverse teams out-perfrom non-diverse teams in just about every way you can think of. And so the first point that I have tried to make in all that I do is that we're talking about excellence. There are equity issues, equity reasons for promoting diversity, but to me, the leading reason to push for more diversity is we want more excellence."
Faculty News

In an op-ed, Business and Society Program Business Ethics Scholar Alison Taylor notes that COVID-19 pandemic has kicked off a new era for workers and outlines 4 ways it will change business

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Excerpt from WEF Blog -- "The COVID-19 pandemic has effectively kicked off a new era in our working lives. Instead of assembling in offices, more fortunate members of the workforce gather virtually, via conferencing software. Our days, seemingly shortened by the freedom from commuting to and from offices, now include juggling personal obligations and catching up on workloads as we can, when we can. Conditions are unlikely to reset to “normal” when the pandemic has passed. This means that, since human cultural norms are established by observation and socialization, corporate culture is certain to become less tangible in this new, remote work environment. Welcome to the age of the intangible company."
Faculty News

Professor Aswath Damodaran examines the future of SoftBank-backed start-up Coupang as it contemplates going public or seeking additional funding

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Excerpt from CNBC -- "Should it go public or seek additional funding, Coupang would likely field questions from new investors who are nervous about SoftBank’s involvement and whether its recent growth, as well as its unicorn valuation, is sustainable. 'It makes it very difficult to go public if your primary funding has come from someone that the market doesn’t trust,' said NYU Stern professor Aswath Damodaran. 'At the moment, fairly or unfairly, that’s where SoftBank is, and I think it kind of contaminates every company it’s invested in.'”
Faculty News

Professor Arun Sundararajan predicts that U.S. online apparel sales will exceed in-store sales in 2020 for the first time

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Excerpt from Barron's -- "While the May numbers will be better than April’s as local economies are showing signs of recovery and people are returning to work, 'many behavior changes and channel shifts will be permanent,' says New York University business-school professor Arun Sundararajan. 'The Covid shutdown has accelerated the ascent and eventual dominance of the e-commerce channel,” Sundararajan says, predicting that when it comes to apparel, U.S. online sales will exceed in-store sales in 2020 for the first time."
Faculty News

Joint research from Professor Julia Hur examining the discrepancy between predicted versus actual advisor selection decisions is featured

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Excerpt from The Wall Street Journal -- "'It tastes awful, but it works,' she says. 'Sometimes you really do need the skill set, and sometimes the nice person is not going to give it to you.' Prof. Shea is a co-author of the March paper and a fellow researcher in the six studies cited, along with Julia Hur, assistant professor of management and organizations at NYU Shanghai, and Rachel Ruttan, an assistant professor of organizational behavior and human resources at the University of Toronto’s Rotman School of Management."
Faculty News

Professor Tulin Erdem notes that consumers are becoming more savvy, leading them to assess products on a much more critical scale than in the past

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Excerpt from The Wall Street Journal -- "It isn’t necessarily that product quality is getting worse, says Tulin Erdem, chair of the marketing department at New York University’s Stern School of Business. What is happening instead, she suggests, is that consumers are becoming more savvy, and that in turn is leading them to assess products on a much more critical scale than in the past."
Faculty News

Joint research from Professor Nathan Pettit addressing how social status changes over time and impacts work hierarchies is cited

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Excerpt from The Wall Street Journal -- "Most important, understand that social status isn’t static. As Nathan Pettit, a professor at New York University’s Stern School of Business, and Jennifer Carson Marr, a professor at the University of Maryland, recently showed, social status changes over time—hierarchies at work are constantly shifting. So don’t despair: There’s a chance your boss will be back in the black again."
Faculty News

Research from Professor Lisa Leslie exploring diversity initiative effectiveness is spotlighted

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Excerpt from Fast Company -- "Despite the billions of dollars U.S. companies spend on diversity programs each year, current strategies will not necessarily achieve their goals, according to an Academy of Management Review article.

'Staying the course with regard to how diversity initiatives are currently implemented is unlikely to result in substantial progress toward diversity goals,'" Lisa M. Leslie of New York University wrote in 'Diversity Initiative Effectiveness: A Typological Theory of Unintended Consequences.'"
School News

Stern leads the trend story about teaching environmental, social and governance (ESG) investment strategies in which Professor Tony Marciano highlights setting up the ESG fund in the School's Michael Price Student Investment Fund

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Excerpt from Financial Times -- "Finance students at NYU Stern School of Business learn about environmental, social and governance (ESG) investment with the help of hard cash as well as lectures. They invest real money through a teaching fund that is at the heart of an experiential learning course. But setting up an ESG portfolio proved to be an education for staff as well as students. An array of ESG standards and metrics made the launch a time consuming process. 'Even once we’d started the fund and put the money in it, it took us at least a month before we bought our first stock,' says Anthony Marciano, a clinical finance professor at Stern, in New York City. Prof Marciano teaches the course based on management of the Michael Price Student Investment Fund, a family of funds with a value of about $2m. 'The other funds started from the get-go. With a value fund it’s easy to pick your benchmark,' Prof Marciano says. 'But we ran into a lot of complexities [with the ESG fund] that we wouldn’t have had with the other funds.'”
School News

Professor Deepak Hegde, Director of Stern’s Endless Frontier Labs (EFL), explains why there is no "one-size-fits all" approach to scaling a startup and outlines the fundamentals of growing a business, citing an example from EFL

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Excerpt from Business Insider -- When it comes to scaling your company, 'there is not a one-size-fits-all approach.' That's according to Deepak Hegde, associate professor of management and organizations at New York University. Hegde also directs Endless Frontier Labs, which helps technology and science startups scale. (One alum is Analytical Flavor Systems, a machine-learning and artificial-intelligence platform that predicts individual taste profiles that's now being leveraged to design boutique bread flavors.) For one startup, Hegde said, scaling might mean locating a large-scale manufacturing facility to get a product out to wider markets. For another startup, scaling might mean hiring a sales team.
School News

In a story dispelling the biggest b-school myths, recent alumnus Ari Schiff (MBA '20) reflects on the strength of the Stern community and how the School's location in NYC impacted his experience

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Excerpt from Poets & Quants -- "In my experience, students at Stern have the benefit of choosing to spend their time between a strong MBA community and the New York City community. If you thrive in a socially dynamic environment, you’d probably enjoy having the flexibility to choose to spend your time with classmates at Stern or with new friends you’ve made in the city. It’s the best of both worlds."
Faculty News

Professor Scott Galloway's recent blog post, which outlines five possible scenarios for the future of tech, is published

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Excerpt from Business Insider -- "We witness border skirmishes between big tech firms on a regular basis. This year, one or more will erupt into a shooting war. Just as most wars are not a function of ideology but economics, the armies of search, handsets, and performative posts will begin landing paratroopers behind enemy lines and initiate heavy equipment assaults. Yes, I watch too much History Channel."
Faculty News

Professor Alex Dontoh offers insight on how organizations can help employees find financial peace of mind

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Excerpt from Reuters -- "There are a number of ways employers can offer such a benefit, including a single lump-sum payment or regular monthly payments for a finite or indefinite period. “With these contributions, employees will see an instant boost to their bottom line,” explains Alex Dontoh, a professor of accounting at New York University’s Stern School of Business. 'According to Federal Reserve statistics, the monthly average student loan payment is $393. A monthly loan payment of $393 is quite a large amount considering that the average before-tax salary of a college graduate in the U.S. is about $50,000,'"
Press Releases

Winners Announced in NYU Stern’s $300K Entrepreneurs Challenge

Berkley Entrepreneurs Challenge trophies

At the conclusion of a nine-month competition, NYU’s most promising innovators received startup funding and pro-bono services valued at more than $350,000 at NYU Stern’s annual Entrepreneurs Challenge, organized by the School’s Berkley Center for Entrepreneurship.

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