Faculty News
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    Professor Scott Galloway highlights Starbucks' crisis response
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    Excerpt from the Financial Times -- "Starbucks’ actions — responding quickly, making its chief executive visible, engaging widely and pledging action — were a 'textbook case study on how to handle a crisis', says Scott Galloway, a marketing professor at New York University’s Stern School of Business. 'Can you imagine Facebook closing its service for a day to examine all the content?'"
    
  Faculty News
    — 
     
      
              Excerpt from the Financial Times -- "Starbucks’ actions — responding quickly, making its chief executive visible, engaging widely and pledging action — were a 'textbook case study on how to handle a crisis', says Scott Galloway, a marketing professor at New York University’s Stern School of Business. 'Can you imagine Facebook closing its service for a day to examine all the content?'"
        
        
       
               
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
