Experience Stern | News & Events

Excerpt from Bloomberg -- "In the world of ecommerce, I believe that pure-play ecommerce has no future, that almost every pure-play ecommerce is either going to open stores or go out of business. ... Effectively, the consumer always gets what she wants. Effectively, there's three doors here. There's a great ecommerce site, that just has an ecommerce offering. There's a great retail concept with just bricks and mortar and maybe a weak ecommerce site, and then there's door number three: a Sephora, a Williams-Sonoma or Macy's that have great stores, great ecommerce and use digital as the connective tissue... and the consumer wants door number three. I think the future looks more like Macy's and Williams-Sonoma than it looks like Amazon or Net-a-Porter or Gilt."

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Additional coverage appeared on Bloomberg View and Business Insider Australia.