Experience Stern | News & Events

Excerpt from Daily Mail -- "Experts say that the 'planning fallacy' - a phenomenon in which predictions about how much time is needed to complete a task are incorrectly optimistic - is one of the most difficult changes to make. Justin Kruger, a social psychologist and professor of marketing at New York University’s Stern School of Business told The Wall Street Journal’s Sumathi Reddy that despite there being lots of punishments for being late, people still find it difficult to change their habits."

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