Faculty News
Professor JP Eggers discusses the recent damage to Chipotle's brand
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Excerpt from Bloomberg -- "Chipotle's advantage in the market was based partly on having quality food, but also based on this reputation of a trust and a belief that the food had integrity. ... That violation is a serious concern for a company whose reputation is a huge part of their advantage."
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Additional coverage appeared on Yahoo Finance.
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Additional coverage appeared on Yahoo Finance.