Experience Stern | News & Events

Excerpt from the Harvard Business Review -- "In crowdfunding, however, women outperform men. My research with Jason Greenberg of NYU shows that, all else being equal, women are 13% more likely to raise succeed in raising money on Kickstarter than men. Further, we find that this success comes from the support of other women, and especially when the female project creators are operating in a male-dominated space, such as technology or video games."

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