Faculty News

Professor Baruch Lev's joint research on the importance of intangible assets in earnings reports is featured

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Excerpt from the New Zealand Herald -- "Gu and Lev write: 'we assert that a shift of focus for security analysis and valuation is called for — from the prediction of earnings or related accounting measures to a comprehensive evaluation of an enterprise's competitive advantage through a careful consideration of its operating strategic assets and their deployment'."

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