Experience Stern | News & Events

Excerpt from Forbes -- "Apple has become the ultimate symbol of luxury. And as the luxury sector has been the most robust part of the retail industry, particularly amid the nation’s vanishing middle class, the darling of the tech world is poised for explosion growth — particularly as it tip toes into upscale fashion accessories with its new smart watch, Scott Galloway, founder and chairman of L2 and clinical professor of marketing at NYU Stern, said during the conference. More than Cartier or Hermes, 'Apple is becoming the new indicator of wealth in our society,” said Galloway, who called Apple the hands-down winner today in the digital age."

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