Experience Stern | News & Events

Excerpt from Bloomberg -- "New York Fashion Week didn’t used to be as public an affair. Traditionally, designers would show off their garb to buyers, who would write orders. 'Now it’s an opportunity for a brand to present their stuff in a controlled environment,' Scott Galloway, who teaches marketing at New York University’s Stern School of Business, said on Bloomberg Television Tuesday. 'It’s all with the hope that well-heeled attendees will take a ton of pictures and spread it to a much broader audience.'"

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Additional coverage appeared on Business of Fashion.