Experience Stern | News & Events

Excerpt from Bloomberg Businessweek -- "Scott Galloway, founder of Red Envelope and a marketing professor at New York University’s Stern School of Business, said people generally aren’t in a shopping mood when clicking through a friend’s photos or reading Tweets (TWTR). 'So far, social and commerce are strange bedfellows,' he explained. That said, engagement rates on Instagram are 15 to 25 times higher than those on Facebook and Twitter, which makes the space particularly valuable for any company looking to make a connection."

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