Faculty News
Prof. Jason Greenberg's research demonstrating womens' success on Kickstarter is highlighted
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Excerpt from The Washington Post -- "The study found that, overall, women are 13 percent more likely to meet their Kickstarter goals than men, and the effects are most evident in areas like technology. While less than 10 percent of the technology projects are accounted for by women-led teams on Kickstarter, 65 percent of the technology projects founded by women reached their fundraising goals, compared with just 30 percent of male-led ventures succeed."
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Additional coverage appeared on The Chicago Tribune and The Huffington Post.
Read more
Additional coverage appeared on The Chicago Tribune and The Huffington Post.