Faculty News
Prof. Adam Brandenburger's book, "Co-opetition," is mentioned
—
![Manila Times logo Manila Times logo](/sites/default/files/styles/480w/public/assets/images/manilatimes.jpg?itok=k_x5Wyh0)
Excerpt from The Manila Times -- "There are so many dimensions we can learn from 'coopetition,' a buzzword coined by Adam Brandenburger and Barry Nalebuff to harness the positive energy from the symmetry between competition and cooperation."
Read more
Read more