Faculty News

In an op-ed, Professor Arun Sundararajan points to ridesharing apps to help combat NYC traffic

—
The New York Times Logo
Excerpt from The New York Times -- "... The simplest way to reduce the number of vehicles on the road is to increase the number of people traveling in each vehicle, and these new ridesharing apps hold particular promise on this front. Services like UberPool and Lyft Line use sophisticated algorithms to match people going in the same direction in real-time, increasing vehicle occupancy with minimal rider inconvenience. They are modern-day, market-based, digital successors to yesterday’s neighborhood carpool."

Read more