Faculty News
In an op-ed, Prof. Michelle Greenwald suggests external innovation tips for companies
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Excerpt from Forbes -- "The primary external activities to make organizations more innovative include: 1) Communicating idea sourcing needs/challenges to external communities 2) Creating internal teams, often as part of Open Innovation departments, to scour the world collecting inspiring stimuli, benchmarking relevant firms, and looking for potential partners and acquisition candidates 3) Organizing the collected stimuli so it can be easily searched for and found by those who would benefit from it inside the firm."
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