Faculty News
Prof. Scott Galloway on Apple's pricing strategy
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Excerpt from Bloomberg TV -- "Apple had an opportunity to own this market. If they had reduced their margins, they could have made it almost impossible for anyone to come in here and instead they've created a ton of delicious margin that has attracted a ton of great competitors. I think that this was a huge error."
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Additional coverage appeared on Bloomberg Businessweek.
Watch the video
Additional coverage appeared on Bloomberg Businessweek.