Opinion

An AI Best Practice for B-Schools.

Rob Seamans headshot

By Robert Seamans

Instructors have long assigned short write-ups of cases in their courses, both to ensure that students came to class prepared for discussions and to assess their understanding of the central concepts in each case. But for those of us who teach classes based on cases, generative artificial intelligence (GenAI) has created a problem: The latest generation of large language models (LLMs) has ruined the usefulness of write-ups as a pedagogical practice.

Students today do not need to read the case, because an LLM can summarize it for them. AI may not produce A-level answers, but it often generates B+-worthy responses. With this technology available, these pre-class assignments no longer ensure either that students have adequately prepared or that instructors can accurately assess their work.

Fortunately, GenAI also provides a solution to these problems, because it can facilitate the evaluation of small group discussions.

Read the full AACSB article.
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Robert Seamans is Associate Professor of Management and Organizations and Director of the Center for the Future of Management