Want to shape culture, build a global agency and work with icons? Join Brian Feit (BS ’01), co-founder of BMF, the experiential marketing powerhouse behind campaigns for Beyoncé, Madonna, Lady Gaga, and Rihanna. From Coachella to the Super Bowl, the White House to the Grammys, BMF has created iconic moments for brands like TikTok, Lamborghini, Amazon, and Disney. With a global presence and an eye on what’s next, Brian has built a career turning cultural intelligence into brand power. This isn’t a lecture—it’s an inside look at how top brands and events stay ahead of the curve.